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~isPartOf:"International marketing in the fast changing world"
~subject:"Messung"
~subject:"United States"
~type_genre:"Aufsatz im Buch"
~type_genre:"Reprint"
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International marketing in the fast changing world
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Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
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Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
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Advances in Advertising Research XIV : Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability
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Does marketing need reform? : fresh perspectives on the future
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Enhancing knowledge development in marketing ; Vol. 21
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Perceived quality of Asian brands by US consumers : case of cosmetic brand using age as a moderator
Southworth, Sarah
;
Kim, Minjeong
- In:
International marketing in the fast changing world
,
(pp. 235-253)
.
2015
Persistent link: https://www.econbiz.de/10011416191
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