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~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Foroudi, Pantea"
~person:"Gupta, Suraksha"
~type_genre:"Article in journal"
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Brand management
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Foroudi, Pantea
Gupta, Suraksha
Laroche, Michel
44
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Parida, Vinit
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Ko, Eunju
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Oghazi, Pejvak
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Journal of business ethics : JOBE
Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
11
Qualitative market research : an international journal
8
International journal of hospitality management
7
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International journal of contemporary hospitality management
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Journal of business ethics : JBE
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The journal of brand management : an international journal
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ECONIS (ZBW)
35
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1
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35
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date (oldest first)
1
From vineyard to table : Uncovering wine quality for sales management through machine learning
Ma, Rui
;
Mao, Di
;
Cao, Dongmei
;
Luo, Shuai
;
Gupta, Suraksha
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550366
Saved in:
2
A brief history of service innovation : the evolution of past, present, and future of service innovation
Marvi, Reza
;
Mahavarpour, Nasrin
;
Foroudi, Pantea
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-23
Persistent link: https://www.econbiz.de/10014299256
Saved in:
3
Do morally disengaged employees withdraw from customer-oriented citizenship behavior in response to customers' uncivil behavior?
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Gupta, Suraksha
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014331848
Saved in:
4
Stakeholder diversity and collaborative innovation : Integrating the resource-based view with stakeholder theory
Ozdemir, Sena
;
Fernández de Arroyabe, Juan Carlos
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014303981
Saved in:
5
Synthesizing the customer experience concept : a multimodularity approach
Zha, Dongmei
;
Marvi, Reza
;
Foroudi, Pantea
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-26
Persistent link: https://www.econbiz.de/10014383189
Saved in:
6
Exploring the role of social capital mechanisms in cooperative resilience
Wulandhari, Nur Baiti Ingga
;
Gölgeci, Ismail
;
Mishra, …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 375-386
Persistent link: https://www.econbiz.de/10013194548
Saved in:
7
Financial inclusion through digitalisation : economic viability for the bottom of the pyramid (BOP) segment
Gupta, Suraksha
;
Kanungo, Rama Prasad
- In:
Journal of business research : JBR
148
(
2022
),
pp. 262-276
Persistent link: https://www.econbiz.de/10013325479
Saved in:
8
Generation, susceptibility, and response regarding negativity : an in-depth analysis on negative online reviews
Colmekcioglu, Nazan
;
Marvi, Reza
;
Foroudi, Pantea
; …
- In:
Journal of business research : JBR
153
(
2022
),
pp. 235-250
Persistent link: https://www.econbiz.de/10013534017
Saved in:
9
Let us talk about something : the evolution of e-WOM from the past to the future
Akbari, Morteza
;
Foroudi, Pantea
;
Zaman Fashami, Rahime
; …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 663-689
Persistent link: https://www.econbiz.de/10013325671
Saved in:
10
Sharing your assets : a holistic review of sharing economy
Akbari, Morteza
;
Foroudi, Pantea
;
Khodayari, Maryam
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 604-625
Persistent link: https://www.econbiz.de/10013040693
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