//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~person:"Verhoef, Peter C."
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Anwendung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
App adoption
1
Beziehungsmarketing
1
Consumer behaviour
1
Customer loyalty
1
High-price products
1
Innovation adoption
1
Innovationsakzeptanz
1
Internet marketing
1
Konsumentenverhalten
1
Mobile Anwendung
1
Mobile Business
1
Mobile application
1
Mobile business
1
Mobile channels
1
Mobile communications
1
Mobilkommunikation
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
Relationship marketing
1
Website
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Verhoef, Peter C.
Choi, Jeonghye
1
Hong, Zhao
1
Kalyanam, Kirthi
1
Kim, Jeeyeon
1
Kim, Mingyung
1
Kim, Su Jung
1
Kurtz, Oliver Tuna
1
Langer, Paul F.
1
Liu, Huan
1
Lobschat, Lara
1
Malthouse, Edward C.
1
Noort, Guda van
1
Pauwels, Koen
1
Peng, Chenming
1
Reijmersdal, Eva A. van
1
Shi, Savannah Wei
1
Trivedi, Minakshi
1
Wang, Rebecca Jen-Hui
1
Wirtz, Bernd W.
1
Zhang, Sha
1
more ...
less ...
Published in...
All
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Source
All
ECONIS (ZBW)
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->