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~isPartOf:"Journal of promotion management : JPM"
~language:"eng"
~person:"Creedy, John"
~person:"Vrontis, Demetris"
~type_genre:"Article in journal"
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Consumer behaviour
3
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Football
2
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Creedy, John
Vrontis, Demetris
Phau, Ian
12
Melanthiou, Yioula
6
Loureiro, Sandra Maria Correia
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Arora, Anshu
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Cheah, Isaac
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Shi, Lei
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Thrassou, Alkis
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Journal of promotion management : JPM
New Zealand economic papers
38
The Australian economic review
35
Journal of business research : JBR
27
Australian economic papers
22
Journal for global business advancement : JGBA
18
The economic record : er
16
Australian journal of labour economics : a journal of labour economics and labour relations ; official journal of the Australian Society of Labour Economists
14
Fiscal studies : the journal of the Institute for Fiscal Studies
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Global business & economics review
11
International marketing review
11
Bulletin of economic research
9
Technological forecasting & social change : an international journal
9
World review of entrepreneurship, management and sustainable development
9
Journal of transnational management : the official journal of the International Management Development Association
8
Scottish journal of political economy : the journal of the Scottish Economic Society
8
Economic modelling
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International tax and public finance
6
Journal of Asia Business Studies
6
Journal of economic studies
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5
International journal of managerial and financial accounting : IJMFA
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International journal of organizational analysis
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Journal for international business and entrepreneurship development
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Oxford economic papers
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The Manchester School
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The journal of brand management : an international journal
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Economic papers : a journal of applied economics and policy
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International journal of internet marketing and advertising : IJIMA
4
Journal for international business and entrepreneurship development : JIBED
4
Journal of economic surveys
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of income distribution : an international quarterly
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Journal of the history of economic thought
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Management decision
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The Manchester School of Economic and Social Studies
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Thunderbird international business review
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Cross cultural management : an international journal
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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EuroMed journal of business
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ECONIS (ZBW)
4
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1
Brand lovemarks scale of sport fans
Shuv-Ami, Avichai
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
Journal of promotion management : JPM
24
(
2018
)
2
,
pp. 215-232
Persistent link: https://www.econbiz.de/10011875380
Saved in:
2
Social media and societal marketing : a path for a better wine?
Fiore, Mariantonionetta
;
Vrontis, Demetris
;
Silvestri, …
- In:
Journal of promotion management : JPM
22
(
2016
)
2
,
pp. 268-279
Persistent link: https://www.econbiz.de/10011532951
Saved in:
3
Contemporary marketing communications framework for football clubs
Thrassou, Alkis
;
Vrontis, Demetris
;
Kartakoullis, Nicos L.
- In:
Journal of promotion management : JPM
18
(
2012
)
3
,
pp. 278-305
Persistent link: https://www.econbiz.de/10009621079
Saved in:
4
A new consumer relationship model : the marketing communications application
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal of promotion management : JPM
15
(
2009
)
4
,
pp. 499-521
Persistent link: https://www.econbiz.de/10003928843
Saved in:
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