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~isPartOf:"Journal of retailing and consumer services"
~subject:"Impact assessment"
~subject:"Social Web"
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Impact assessment
Social Web
Consumer behaviour
273
Konsumentenverhalten
273
Social web
219
Internet marketing
116
Online-Marketing
116
Online retailing
106
Online-Handel
106
Beziehungsmarketing
91
Relationship marketing
91
E-commerce
65
Electronic Commerce
64
Brand management
60
Markenführung
60
Customer satisfaction
56
Kundenzufriedenheit
56
Einzelhandel
54
Retail trade
54
Social media
54
Website
53
Viral marketing
48
Virales Marketing
48
Virtual reality
44
Virtuelle Realität
44
Brand image
42
Markenimage
42
Internet
37
Confidence
33
Vertrauen
33
Dienstleistungsqualität
31
Service quality
31
Brand
25
Markenartikel
24
Customer integration
23
Kundenintegration
23
Advertising effects
20
Werbewirkung
20
Augmented reality
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Innovation adoption
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Innovationsakzeptanz
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Rana, Nripendra P.
6
Dhir, Amandeep
4
Dwivedi, Yogesh Kumar
4
Kumar, Jitender
4
Akram, Umair
3
Pang, Hua
3
Talwar, Shalini
3
Thaichon, Park
3
Woo, Hongjoo
3
Agag, Gomaa
2
Alalwan, Ali Abdallah
2
Algharabat, Raed
2
Ashfaq, Muhammad
2
Baabdullah, Abdullah Mohammed
2
Bailey, Ainsworth Anthony
2
Bonifield, Carolyn M.
2
Carlson, Jamie
2
Casper Ferm, Lars-Erik
2
Cheung, Man Lai
2
Chiadmi, Nour-Eddine
2
Eugene Cheng-xi Aw
2
Han, Xiaoyun
2
Hua, Lian-Lian
2
Hyun, Hyowon
2
Ishaq, Muhammad Ishtiaq
2
Jacobson, Jenna
2
Kaur, Puneet
2
Khan, Imran
2
Kumar, Vikas
2
Ladhari, Riadh
2
Lei, Yueqiu
2
Leung, Wilson Ka-shing
2
Li, Huajun
2
Lim, Heejin
2
Liébana-Cabanillas, Francisco
2
Mehrotra, Ankit
2
Mukerji, Bhasker
2
Naeem, Muhammad
2
Park, Hyejune
2
Park, Joohyung
2
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Journal of retailing and consumer services
Journal of business research : JBR
463
Technological forecasting & social change : an international journal
274
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
NBER working paper series
203
SpringerLink / Bücher
171
Working paper / National Bureau of Economic Research, Inc.
168
CESifo working papers
167
International journal of internet marketing and advertising : IJIMA
153
NBER Working Paper
151
Information systems research : ISR
150
Tourism management : research, policies, practice
132
Working paper
128
Journal of management information systems : JMIS
124
Finance research letters
122
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
114
IMF working papers
112
Discussion papers / CEPR
111
Policy research working paper : WPS
109
Springer eBook Collection
109
Discussion paper series / IZA
105
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Discussion paper / Centre for Economic Policy Research
98
Industrial marketing management : the international journal for industrial and high-tech firms
95
Business horizons
91
International journal of business information systems : IJBIS
90
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
89
International journal of advertising : the review of marketing communications
87
Electronic commerce research
86
International journal of hospitality management
86
Psychology & marketing
85
Management science : journal of the Institute for Operations Research and the Management Sciences
84
World Bank E-Library Archive
84
Journal of marketing communications
83
Management information systems : mis quarterly
77
Journal of internet commerce
76
Energy economics
75
Discussion paper
73
Journal of promotion management : innovations in planning and applied research
72
Journal of travel and tourism marketing
72
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ECONIS (ZBW)
221
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221
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1
Artificial intelligence-generated virtual influencer : examining the effects of emotional display on user engagement
Yu, Joanne
;
Dickinger, Astrid
;
So, Kevin Kam Fung
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460786
Saved in:
2
Artificial intelligence is the magic wand making customer-centric a reality! : an investigation into the relationship between consumer purchase intention and consumer engagement th...
Bilal, Muhammad
;
Zhang, Yunfeng
;
Cai, Shukai
;
Akram, Umair
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462292
Saved in:
3
When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung
;
Park, Minjung
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
Saved in:
4
Green power of virtual influencer : the role of virtual influencer image, emotional appeal, and product involvement
Jiang, Kan
;
Zheng, Junyuan
;
Luo, Shaohua
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462270
Saved in:
5
Virtually responsible? : attribution of responsibility toward human vs. virtual influencers and the mediating role of mind perception
Liu, Fanjue
;
Lee, Yu-Hao
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462366
Saved in:
6
Website quality and users' intention to use digital libraries : examining users' attitudes, online co-creation experiences, and eWOM
Pourjahanshahi, Fatemeh
;
Mollahosseini, Ali
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014342236
Saved in:
7
Fashion and the metaverse : clarifying the domain and establishing a research agenda
Park, Hyejune
;
Lim, Rachel Esther
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014363978
Saved in:
8
Does justice affect brand advocacy? : online brand advocacy behaviors as a response to hotel customers' justice perceptions
Aksoy, Nilsah Cavdar
;
Yazici, Nihal
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014303156
Saved in:
9
Cosmetics makers have always sold "hope in a jar"! : understanding the cosmetics purchase intention in the Chinese mobile commerce environment
Akram, Umair
;
Ansari, Aisha Rehman
;
Ulhaq, Irfan
;
Chen, Yan
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303227
Saved in:
10
Can you sense without being human? : comparing virtual and human influencers endorsement effectiveness
Li, Huajun
;
Lei, Yueqiu
;
Qi, Zhou
;
Hong, Yuan
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014371688
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