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~isPartOf:"Marketing in the cyber era : strategies and emerging trends"
~subject:"Internationalisierung"
~subject:"SME marketing"
~subject:"South Africa"
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Marketing in the cyber era : strategies and emerging trends
Journal of research in marketing and entrepreneurship : JRME
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Journal of small business and enterprise development
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Betriebswirtschaftslehre der Mittel- und Kleinbetriebe : größenspezifische Probleme und Möglichkeiten zu ihrer Lösung
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Cases on SMEs and open innovation : applications and investigations
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Customer-centric marketing strategies : tools for building organizational performance
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Management in der Finanzbranche - Finanzmanagement im Unternehmen : [15 Jahre IFZ Zug]
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SMS marketing : an emergent trend within SMEs
Takhar-Lail, Amandeep
;
Chitakunye, Pepukayi
;
Fields, Ziska
- In:
Marketing in the cyber era : strategies and emerging trends
,
(pp. 37-66)
.
2014
Persistent link: https://www.econbiz.de/10010241437
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