//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of brand management : an international journal"
~person:"Rajagopal"
~person:"Wiedmann, Klaus-Peter"
~subject:"Market research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Market research
Consumer behaviour
4
Konsumentenverhalten
4
Brand
3
Brand management
3
Luxury goods
3
Luxusgüter
3
Markenartikel
3
Markenführung
3
Beziehungsmarketing
1
Brand experience
1
Brand image
1
Brand strength
1
Customer perceived value
1
Customer value
1
Hotel industry
1
Hotellerie
1
Kaufentscheidung
1
Kundenwert
1
Luxury hotel industry
1
Markenimage
1
Markenrecht
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
Multisensory marketing
1
Product counterfeiting
1
Produktpiraterie
1
Purchase decision
1
Relationship marketing
1
Rules of origin
1
Trademark law
1
Ursprungsregeln
1
Welt
1
World
1
brand strength
1
luxury brand management
1
luxury consumption
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Rajagopal
Wiedmann, Klaus-Peter
Baghi, Ilaria
1
Frow, Pennie
1
Gabrielli, Veronica
1
Grappi, Silvia
1
Gundlach, Hugh
1
Harris, Patrick
1
Hart, Brian 't
1
Hennigs, Nadine
1
Klarmann, Christiane
1
Neville, Benjamin
1
Payne, Adrian
1
Penz, Elfriede
1
Phau, Ian
1
Stöttinger, Barbara
1
more ...
less ...
Published in...
All
The journal of brand management : an international journal
Consumption culture in Europe : insight into the beverage industry
1
International journal of business competition and growth : IJBCG
1
Journal of business research : JBR
1
Marketing : ZFP ; journal of research and management
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Luxury consumption in the trade-off between genuine and counterfeit goods : what are the consumers' underlying motives and value-based drivers?
Wiedmann, Klaus-Peter
;
Hennigs, Nadine
;
Klarmann, Christiane
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 544-566
Persistent link: https://www.econbiz.de/10009568323
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->