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~language:"bul"
~language:"eng"
~language:"spa"
~person:"Park, Jungkun"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Book section"
~type_genre:"Collection of articles written by one author"
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Consumer behaviour
Konsumentenverhalten
37
Customer satisfaction
16
Kundenzufriedenheit
16
Brand management
15
Markenführung
15
Beziehungsmarketing
14
Relationship marketing
14
Dienstleistungsqualität
13
Service quality
13
Brand image
12
Markenimage
12
Arbeitszufriedenheit
9
Job satisfaction
9
Luxury goods
9
Luxusgüter
9
Salespeople
9
USA
9
United States
9
Verkaufspersonal
9
Online retailing
8
Online-Handel
8
Einzelhandel
7
Emotion
7
Retail trade
7
Brand
5
Innovation adoption
5
Innovationsakzeptanz
5
Markenartikel
5
China
4
Confidence
4
Corporate Social Responsibility
4
Corporate social responsibility
4
Internet marketing
4
Online-Marketing
4
Social Web
4
Social web
4
Vertrauen
4
Arbeitsleistung
3
Brand extension
3
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Online availability
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Undetermined
29
Type of publication
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Article
37
Type of publication (narrower categories)
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Article in journal
Book section
Collection of articles written by one author
Aufsatz in Zeitschrift
37
Aufsatzsammlung
1
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Thesis
1
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Language
All
Bulgarian
English
Spanish
Author
All
Park, Jungkun
Han, Heesup
115
Mattila, Anna S.
98
Belk, Russell W.
82
Lusk, Jayson L.
76
Phau, Ian
76
Khare, Arpita
69
Loureiro, Sandra Maria Correia
67
Grewal, Dhruv
66
Nayga, Rodolfo M.
64
Dwivedi, Yogesh Kumar
63
Sheth, Jagdish N.
63
Septianto, Felix
61
Jang, Soocheong
57
Bagozzi, Richard P.
56
Paul, Justin
56
Laroche, Michel
52
Hollebeek, Linda D.
51
Ko, Eunju
51
Pelsmacker, Patrick de
51
Kim, Jungkeun
47
Sharma, Piyush
45
Diamantopoulos, Adamantios
43
Thaichon, Park
42
Rajagopal
41
Bang, Nguyen
40
Das, Gopal
39
Foxall, Gordon R.
39
Ko, Yong Jae
39
Gierl, Heribert
38
Kim, Seongseop
38
Vrontis, Demetris
38
Wong, IpKin Anthony
37
Dens, Nathalie
36
Moschis, George P.
36
Rana, Nripendra P.
36
Verhoef, Peter C.
36
Wu, Luorong
36
Bijmolt, Tammo H. A.
35
Eisend, Martin
35
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Published in...
All
Journal of retailing and consumer services
17
International journal of retail and distribution management
2
The Cornell hospitality quarterly
2
Asia Pacific journal of marketing and logistics
1
International journal of advertising : the review of marketing communications
1
International journal of business innovation and research : IJBIR
1
International journal of hospitality management
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of sports marketing & sponsorship
1
International journal of wine business research
1
International marketing review
1
Journal of air transport management
1
Journal of business research : JBR
1
Journal of hospitality & leisure marketing : the international forum for research, theory & practice
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of travel and tourism marketing
1
Service business
1
The international review of retail, distribution and consumer research
1
The service industries journal
1
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Source
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ECONIS (ZBW)
37
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37
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
The effects of brand trustworthiness and credibility on location-based advertising : moderating effects of privacy concern and social influence
Le, Hoang T. P. M.
;
Yoo, Weon Sang
;
Park, Jungkun
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 798-823
Persistent link: https://www.econbiz.de/10014551072
Saved in:
3
Exploring the relationship between social media use and anti-luxury behavior : implications for interactive marketing strategies
Le, Hoang T. P. M.
;
Park, Jungkun
;
Nguyen, Trang Thi
; …
- In:
Journal of research in interactive marketing : …
18
(
2024
)
4
,
pp. 549-569
Persistent link: https://www.econbiz.de/10015062570
Saved in:
4
The way to generate customer citizenship behavior with customer experience
Le, Hoang T. P. M.
;
Kim, Dongyoup
;
Park, Jungkun
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460861
Saved in:
5
Direct and indirect effect of word-of-mouth with the moderation of ethnocentrism
Hyun, Hyowon
;
Kim, Dongyoup
;
Park, Jungkun
- In:
International journal of retail and distribution management
51
(
2023
)
4
,
pp. 484-502
Persistent link: https://www.econbiz.de/10014281080
Saved in:
6
Drivers of customers' efforts to cope with wearable device usage problems and the role of demographics in a study in China
Ren, Tianbao
;
Le, Hoang T. P. M.
;
Park, Jungkun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2727-2747
Persistent link: https://www.econbiz.de/10014430282
Saved in:
7
The effect of customer ethnocentrism and customer participation on global brand attitude : the perspective of Chinese customer
Hong, EunPyo
;
Park, Jungkun
;
Pensri Jaroenwanit
; …
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014240277
Saved in:
8
Effects of augmented reality technology characteristics on customer citizenship behavior
Gong, Taeshik
;
Park, Jungkun
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014371721
Saved in:
9
Emotion and trust in virtual service assistant design for effective service recovery
Le, Hoang T. P. M.
;
Park, Jungkun
;
Lee, Sangwoo
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364045
Saved in:
10
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
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