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~language:"eng"
~language:"spa"
~person:"Verhoef, Peter C."
~subject:"Consumer behaviour"
~subject:"E-commerce"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
~type_genre:"Guidebook"
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Consumer behaviour
E-commerce
Relationship marketing
Beziehungsmarketing
35
Konsumentenverhalten
35
Customer satisfaction
13
Kundenzufriedenheit
13
Einzelhandel
11
Retail trade
11
Distribution channel
10
Marketing management
10
Marketingmanagement
10
Vertriebsweg
10
Customer value
9
Electronic Commerce
9
Kundenwert
9
Dienstleistungsqualität
8
Service quality
8
Brand management
7
Internet marketing
7
Markenführung
7
Netherlands
7
Niederlande
7
Online retailing
7
Online-Handel
7
Online-Marketing
7
Kundenbindungsprogramm
6
Loyalty program
6
Data protection
5
Datenschutz
5
Digitalisierung
5
Digitization
5
Marketing
5
Mobile communications
5
Mobilkommunikation
5
Retailing
5
Customer relationship management
4
Direct marketing
4
Direktmarketing
4
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54
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Verhoef, Peter C.
Han, Heesup
129
Mattila, Anna S.
109
Grewal, Dhruv
76
Lusk, Jayson L.
75
Phau, Ian
75
Dwivedi, Yogesh Kumar
74
Khare, Arpita
73
Loureiro, Sandra Maria Correia
69
Jang, Soocheong
63
Nayga, Rodolfo M.
62
Septianto, Felix
62
Paul, Justin
61
Hollebeek, Linda D.
59
Thaichon, Park
59
Kumar, V.
57
Belk, Russell W.
56
Ko, Eunju
55
Smith, Alan D.
52
Vrontis, Demetris
51
Laroche, Michel
49
Bagozzi, Richard P.
48
Kim, Jungkeun
47
Pelsmacker, Patrick de
46
Sharma, Piyush
46
Bang, Nguyen
45
Hyun, Sunghyup Sean
45
Prentice, Catherine
45
Walsh, Gianfranco
45
Bijmolt, Tammo H. A.
43
Diamantopoulos, Adamantios
43
Wong, IpKin Anthony
43
Gil Saura, Irene
42
Park, Jungkun
41
Rana, Nripendra P.
41
Das, Gopal
40
Law, Chun Hung Roberts
40
Palmatier, Robert W.
40
Pitt, Leyland F.
40
Rajagopal
40
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
Journal of retailing
9
Journal of marketing
5
Journal of business research : JBR
3
Journal of service research : JSR
3
Journal of the Academy of Marketing Science
3
Journal of interactive marketing
2
Journal of retailing and consumer services
2
Marketing letters : a journal of research in marketing
2
European management journal
1
Foundations and trends in marketing : FTMKT
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of management reviews : IJMR
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of strategic marketing
1
MSI reports : working paper series
1
Marketing : journal of research and management
1
Universia business review : UBR
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ECONIS (ZBW)
57
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1
-
10
of
57
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relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effects of cultural differences on consumers' willingness to share personal information
Schumacher, Christopher
;
Eggers, Felix
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
1
,
pp. 72-89
Persistent link: https://www.econbiz.de/10014228866
Saved in:
2
Leveraging synergy to drive digital transformation : a systems-theoretic perspective
Nguyen Dinh Khoi
;
Broekhuizen, Thijs
;
Dong, John Qi
; …
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014434718
Saved in:
3
The market for privacy : understanding how consumers trade off privacy practices
Eggers, Felix
;
Beke, Frank T.
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 341-360
Persistent link: https://www.econbiz.de/10014424484
Saved in:
4
Digital transformation : a multidisciplinary reflection and research agenda
Verhoef, Peter C.
;
Broekhuizen, Thijs
;
Bart, Yakov
; …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 889-901
Persistent link: https://www.econbiz.de/10012420640
Saved in:
5
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
6
The impact of hard discounter presence on store satisfaction and store loyalty
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012434278
Saved in:
7
Omni-channel retailing : some reflections
Verhoef, Peter C.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 608-616
Persistent link: https://www.econbiz.de/10012608881
Saved in:
8
Synergistic and cannibalization effects in a partnership loyalty program
Dorotic, Matilda
;
Fok, Dennis
;
Verhoef, Peter C.
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 1021-1042
Persistent link: https://www.econbiz.de/10012614780
Saved in:
9
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
10
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
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