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~person:"Avery, Jill"
~person:"Ofek, Elie"
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Harvard business review : HBR
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Welche Strategie ist die beste?
Ofek, Elie
;
Avery, Jill
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
5
,
pp. 84-88
Persistent link: https://www.econbiz.de/10009730639
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2
In search of a second act
Ofek, Elie
;
Avery, Jill
- In:
Harvard business review : HBR
91
(
2013
)
4
,
pp. 133-137
Persistent link: https://www.econbiz.de/10009733508
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3
Product positioning in a two-dimensional vertical differentiation model : the role of quality costs
Lauga, Dominique Olié
;
Ofek, Elie
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
5
,
pp. 903-923
Persistent link: https://www.econbiz.de/10009384006
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