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~person:"Blankson, Charles"
~person:"Pérez, Andrea"
~person:"Robson, Julie"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Bank
5
Consumer behaviour
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Corporate Social Responsibility
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4
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4
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Blankson, Charles
Pérez, Andrea
Robson, Julie
Rodríguez del Bosque, Ignacio A.
3
Amin, Muslim
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Bang, Nguyen
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Bapat, Dhananjay
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Brun, Isabelle
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The international journal of bank marketing : IJBM
4
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ECONIS (ZBW)
4
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Personal traits and customer responses to CSR perceptions in the banking sector
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 128-146
Persistent link: https://www.econbiz.de/10011617865
Saved in:
2
The stakeholder management theory of CSR : a multidimensional approach in understanding customer identification and satisfaction
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
5
,
pp. 731-751
Persistent link: https://www.econbiz.de/10011606427
Saved in:
3
Customer responses to CSR in the Pakistani banking industry
Khan, Zia
;
Ferguson, David
;
Pérez, Andrea
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
4
,
pp. 471-493
Persistent link: https://www.econbiz.de/10011384253
Saved in:
4
Customer CSR expectations in the banking industry
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
3
,
pp. 223-244
Persistent link: https://www.econbiz.de/10010366744
Saved in:
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