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~person:"Boyacı, Tamer"
~subject:"Brand management"
~subject:"Internet marketing"
~subject:"Retail trade"
~type_genre:"Aufsatz im Buch"
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Price-matching strategy : implications of consumer behavior and channel structure
Nalca, Arcan
;
Ray, Saibal
;
Boyacı, Tamer
- In:
Channel strategies and marketing mix in a connected world
,
(pp. 193-226)
.
2020
Persistent link: https://www.econbiz.de/10012146864
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