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~person:"Bulander, Rebecca"
~subject:"Process Mining"
~type_genre:"Conference paper"
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Dialogmarketing Perspektiven 2022/2023 : Tagungsband 15. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
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Customer Journey Mining : Erweiterung des Customer-Journey-Ansatzes mit Process Mining
Gutmann, Timo
;
Bulander, Rebecca
;
Kölmel, Bernhard
- In:
Dialogmarketing Perspektiven 2022/2023 : Tagungsband …
,
(pp. 51-68)
.
2023
Persistent link: https://www.econbiz.de/10014307622
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