//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Dwivedi, Yogesh Kumar"
~subject:"Social web"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"World"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Social web
Social Web
28
Consumer behaviour
16
Konsumentenverhalten
16
Internet marketing
14
Online-Marketing
14
E-commerce
10
Electronic Commerce
10
Beziehungsmarketing
7
Online retailing
7
Online-Handel
7
Relationship marketing
7
Internet
6
Social media
6
Viral marketing
6
Virales Marketing
6
Advertising
4
Artificial intelligence
4
Brand management
4
Confidence
4
Developing countries
4
Entwicklungsländer
4
Künstliche Intelligenz
4
Markenführung
4
Vertrauen
4
Virtual reality
4
Virtuelle Realität
4
Werbung
4
social media
4
Advertising effects
3
Bibliometrics
3
Bibliometrie
3
Brand image
3
COVID-19
3
Coronavirus
3
E-Government
3
E-government
3
India
3
Indien
3
KMU
3
more ...
less ...
Online availability
All
Undetermined
20
Free
2
Type of publication
All
Article
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
27
Aufsatz in Zeitschrift
27
Aufsatz im Buch
1
Book section
1
Language
All
English
28
Author
All
Dwivedi, Yogesh Kumar
Füller, Johann
28
Law, Chun Hung Roberts
23
Hajli, Nick
22
Filieri, Raffaele
21
Loureiro, Sandra Maria Correia
21
Flavián Blanco, Carlos
19
Rita, Paulo
19
Harrigan, Paul
18
Pitt, Leyland F.
18
Qiu, Liangfei
18
Agnihotri, Raj
17
Hollebeek, Linda D.
16
Laurell, Christofer
16
Tan, Yong
16
Vrontis, Demetris
16
Whinston, Andrew B.
16
Bigné Alcañiz, J. Enrique
15
Dennis, Alan
15
Ozuem, Wilson
15
Casaló, Luis V.
14
Dhir, Amandeep
14
Haenlein, Michael
14
Hinz, Oliver
14
Leimeister, Jan Marco
14
Möslein, Kathrin
14
Rana, Nripendra P.
14
Ruyter, Ko de
14
Stephen, Andrew T.
14
Wirtz, Bernd W.
14
Akram, Umair
13
Etter, Michael
13
Krcmar, Helmut
13
Luo, Xin
13
Sandström, Christian
13
Saxton, Gregory D.
13
Skiera, Bernd
13
Thaichon, Park
13
Veloutsou, Cleopatra
13
Constantinides, Efthymios
12
more ...
less ...
Published in...
All
Journal of retailing and consumer services
4
International journal of Indian culture and business management
3
Journal of business research : JBR
3
Technological forecasting & social change : an international journal
3
Asia Pacific journal of marketing and logistics
2
International journal of business information systems : IJBIS
2
The marketing review
2
Application of operations research (OR) in disaster relief operations (DRO), part I and part II
1
Benchmarking : an international journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of physical distribution and logistics management
1
International journal of production economics
1
Journal of consumer behaviour
1
Psychology & marketing
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
28
Showing
1
-
10
of
28
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
2
Metaverse in marketing and logistics : the state of the art and the path forward
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
;
Cham Tat Huei
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2932-2946
Persistent link: https://www.econbiz.de/10014486550
Saved in:
3
How did online misinformation impact stockouts in the e-commerce supply chain during COVID-19 : a mixed methods study
Sarraf, Shagun
;
Kushwaha, Amit Kumar
;
Kar, Arpan Kumar
; …
- In:
International journal of production economics
267
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460464
Saved in:
4
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual
world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
5
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
6
Impact of fake news on firm performance during COVID-19 : an assessment of moderated serial mediation using PLS-SEM
Khan, Eijaz Ahmed
;
Chowdhury, Md Maruf Hossan
;
Hossain, …
- In:
International journal of physical distribution and …
53
(
2023
)
7/8
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014331844
Saved in:
7
How does involvement build loyalty towards music-streaming platforms? : a multi-analytical SEM-ANN technique
Theadora, Clarissa
;
Amelia, Maria Veronica
;
Tan, Garry …
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 645-660
Persistent link: https://www.econbiz.de/10014281363
Saved in:
8
Fake news believability : the effects of political beliefs and espoused cultural values
Gupta, Manjul
;
Dennehy, Denis
;
Parra, Carlos M.
; …
- In:
Information & management : the internat. journal of …
60
(
2023
)
2
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014303184
Saved in:
9
Effectiveness of B2B social media marketing : the effect of message source and message content on social media engagement
Balaji, M. S.
;
Behl, Abhishek
;
Jain, Kokil
;
Baabdullah, …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 243-257
Persistent link: https://www.econbiz.de/10014433601
Saved in:
10
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->