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~person:"González-Benito, Óscar"
~type_genre:"Article in journal"
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Search: subject_exact:"Standort des Einzelhandels"
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Einzelhandelsstandort
2
Retail location
2
Betriebsgröße
1
Beziehungsmarketing
1
Consumer behaviour
1
Empirical method
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Empirische Methode
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González-Benito, Óscar
Claycombe, Richard J.
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Journal of business research : JBR
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
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Store and store format loyalty measures based on budget allocation
Bustos-Reyes, César Augusto
;
González-Benito, Óscar
- In:
Journal of business research : JBR
61
(
2008
)
9
,
pp. 1015-1025
Persistent link: https://www.econbiz.de/10003731231
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2
Isolating the geodemographic characterisation of retail format choice from the effects of spatial convenience
González-Benito, Óscar
;
Bustos-Reyes, César A.
; …
- In:
Marketing letters : a journal of research in marketing
18
(
2007
)
1/2
,
pp. 45-59
Persistent link: https://www.econbiz.de/10003471277
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