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~person:"Guido, Gianluigi"
~person:"Han, Heesup"
~person:"Wiedmann, Klaus-Peter"
~subject:"Kreuzfahrt"
~subject:"Luxusgüter"
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Subject
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Kreuzfahrt
Luxusgüter
Luxury goods
50
Consumer behaviour
35
Konsumentenverhalten
35
Brand management
13
Markenführung
13
Brand image
11
Markenimage
11
Beziehungsmarketing
6
Marketing
6
Relationship marketing
6
Brand
5
Deutschland
5
Dienstleistungsqualität
5
Germany
5
Markenartikel
5
Service quality
5
Cruise
4
Gastronomie
4
Luxusgut
4
Markenpolitik
4
Perception
4
Restaurant industry
4
Target group
4
Wahrnehmung
4
Welt
4
World
4
Zielgruppe
4
Comparison
3
Customer satisfaction
3
Fashion
3
Hotel industry
3
Hotellerie
3
Kundenzufriedenheit
3
Marketing management
3
Marketingmanagement
3
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3
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3
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3
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43
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7
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Article in journal
30
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30
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13
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13
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4
Arbeitspapier
1
Collection of articles of several authors
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Graue Literatur
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Handbook
1
Handbuch
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Non-commercial literature
1
Sammelwerk
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English
45
German
5
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Guido, Gianluigi
Han, Heesup
Wiedmann, Klaus-Peter
Phau, Ian
35
Ko, Eunju
28
Kapferer, Jean-Noël
26
Seo, Yuri
22
Hennigs, Nadine
20
Jain, Sheetal
19
Donzé, Pierre-Yves
18
Valette-Florence, Pierre
18
Amatulli, Cesare
17
Atwal, Glyn
16
Septianto, Felix
16
Shukla, Paurav
16
Hyun, Sunghyup Sean
15
Mosca, Fabrizio
15
Christodoulides, George
14
Thaichon, Park
14
Brun, Alessandro
12
Heine, Klaus
12
Klarmann, Christiane
12
Nagasawa, Shin'ya
11
Ozuem, Wilson
11
Shimul, Anwar Sadat
11
Batat, Wided
10
Choi, Tsan-Ming
10
Park, Jungkun
10
Sung, Billy
10
Uggla, Henrik
10
Aiello, Gaetano
9
Espinoza Petersen, Francine
9
Peng, Norman
9
Shahid, Shadma
9
Bryson, Douglas
8
Cervellon, Marie-Cécile
8
Donvito, Raffaele
8
Godey, Bruno
8
Guercini, Simone
8
Jain, Varsha
8
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Published in...
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Luxury marketing : a challenge for theory and practice
6
International journal of hospitality management
4
The journal of brand management : an international journal
3
The journal of product & brand management
3
Journal of business research : JBR
2
Journal of fashion marketing and management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Psychology & marketing
2
Schriftenreihe Marketing, Management
2
SpringerLink / Bücher
2
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
1
Developing successful global strategies for marketing luxury brands
1
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
1
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
1
European journal of marketing : EJM
1
Global marketing strategies for the promotion of luxury goods
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
Italian journal of marketing : ITJM
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of retailing and consumer services
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Palgrave Advances in Luxury
1
Palgrave advances in luxury
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
The Oxford handbook of luxury business
1
The international review of retail, distribution and consumer research
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
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1
Guest editorial : a roadmap and future research agenda for luxury marketing and branding research
Christodoulides, George
;
Wiedmann, Klaus-Peter
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 341-350
Persistent link: https://www.econbiz.de/10013164335
Saved in:
2
Consumers' perceptions and evaluations of luxury and luxury brands
Wiedmann, Klaus-Peter
- In:
The Oxford handbook of luxury business
,
(pp. 287-308)
.
2022
Persistent link: https://www.econbiz.de/10013273938
Saved in:
3
Special issue: luxury marketing and branding
Christodoulides, George
(
ed.
);
Wiedmann, Klaus-Peter
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013164373
Saved in:
4
Omnichannel shopping experiences for fast fashion and luxury brands : an exploratory study
Amatulli, Cesare
;
De Angelis, Matteo
;
Sestino, Andrea
; …
- In:
Developing successful global strategies for marketing …
,
(pp. 22-43)
.
2021
Persistent link: https://www.econbiz.de/10012521533
Saved in:
5
Does personality congruence explain luxury brand attachment? : the results of an international research study
Donvito, Raffaele
;
Aiello, Gaetano
;
Grazzini, Laura
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 462-472
Persistent link: https://www.econbiz.de/10012417153
Saved in:
6
An investigation of unsustainable luxury : how guilt drives negative word-of-mouth
Amatulli, Cesare
;
De Angelis, Matteo
;
Pino, Giovanni
; …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
4
,
pp. 821-836
Persistent link: https://www.econbiz.de/10012494718
Saved in:
7
Measuring internalized versus externalized luxury consumption motivations and consumers' segmentation
Guido, Gianluigi
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Italian journal of marketing : ITJM
2020
(
2020
)
1
,
pp. 25-47
Persistent link: https://www.econbiz.de/10012237290
Saved in:
8
Brand prominence and social status in luxury consumption : a comparison of emerging and mature markets
Pino, Giovanni
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 163-172
Persistent link: https://www.econbiz.de/10011980824
Saved in:
9
What drives customers' willingness to pay price premiums for luxury gastronomic experiences at michelin-starred restaurants?
Kiatkawsin, Kiattipoom
;
Han, Heesup
- In:
International journal of hospitality management
82
(
2019
),
pp. 209-219
Persistent link: https://www.econbiz.de/10012121696
Saved in:
10
Role of motivations for luxury cruise traveling, satisfaction, and involvement in building traveler loyalty
Han, Heesup
;
Hyun, Sunghyup Sean
- In:
International journal of hospitality management
70
(
2018
),
pp. 75-84
Persistent link: https://www.econbiz.de/10011825969
Saved in:
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