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~subject:"Social Web"
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Social Web
Welt
23,378
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4,550
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4,548
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3,071
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2,892
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1,110
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Möslein, Kathrin
10
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Hai-Jew, Shalin
9
Kirchhoff, Sabine
9
Ozuem, Wilson
8
Adeola, Ogechi
7
Di Virgilio, Francesca
7
Dölling, Steffen
7
Fantapié Altobelli, Claudia
7
Füller, Johann
7
Möhlenbruch, Dirk
7
Camilleri, Mark Anthony
6
Hinson, Robert
6
Klamma, Ralf
6
Korflesch, Harald F. O. von
6
Krcmar, Helmut
6
Michelis, Daniel
6
Wiedmann, Klaus-Peter
6
Bauer, Hans H.
5
Ferri, Fernando
5
Grifoni, Patrizia
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Hennigs, Nadine
5
Kollmann, Tobias
5
Langner, Sascha
5
Leimeister, Jan Marco
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Manzoor, Amir
5
Meckel, Miriam
5
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5
Uhl, Axel
5
Walsh, Gianfranco
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4
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4
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Conruyt, Noe͏̈l
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Handbook of social media management : value chain and business models in changing media markets
39
Web 2.0 : neue Perspektiven für Marketing und Medien
35
Social media and crisis communication
28
Contemporary issues in social media marketing
23
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
23
Digital transformation in journalism and news media : media management, media convergence and globalization
21
Handbook of research on integrating social media into strategic marketing
21
Social Branding : Strategien - Praxisbeispiele - Perspektiven
20
Analyzing the strategic role of social networking in firm growth and productivity
19
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
19
Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
18
The SAGE handbook of social media marketing
18
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
16
Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010
16
Information diffusion management and knowledge sharing ; volume 2
15
Organizations and social networking : utilizing social media to engage consumers
15
Personalentwicklung 2.0 : Lernen, Wissensaustausch und Talentförderung der nächsten Generation
14
Strategic customer relationship management in the age of social media
14
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
13
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
13
Social Media in der Organisationskommunikation : empirische Befunde und Branchenanalysen
13
Social media in strategic management
13
Social media listening and monitoring for business applications
13
The Routledge companion to digital consumption
13
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
13
Web 2.0 : the business model
13
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
12
Computer-mediated marketing strategies : social media and online brand communities
12
Consumer psychology in a social media world
12
Der Einsatz Sozialer Medien im Sport : Gestaltung, Vermarktung, Monetarisierung
12
Digital Business in Africa : Social Media and Related Technologies
11
Digital Public Affairs : Social Media für Unternehmen, Verbände und Politik
11
Handbook of research on business social networking ; Vol. 2
11
Harnessing the power of social media and web analytics
11
Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
11
Social-Media-Handbuch : Theorien, Methoden, Modelle
11
Consumers@work : zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
10
E-collaboration ; Vol. 1
10
Enterprise 2.0 : Unternehmen zwischen Hierarchie und Selbstorganisation
10
Kultur 2.0 : neue Web-Strategien für das Kulturmanagement im Zeitalter von Social Media
10
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61
Accounting perspectives in the digital
world
: controlling online interaction
Van den Bussche, Pénélope
- In:
Handbook of accounting in society
,
(pp. 265-278)
.
2024
Persistent link: https://www.econbiz.de/10014580494
Saved in:
62
Disruptive business climates
Parashar, Archana
- In:
Business and Management in Asia: Disruption and Change
,
(pp. 2-18)
.
2024
Persistent link: https://www.econbiz.de/10014515105
Saved in:
63
Challenges in establishing digital Islamic banks in Malaysia
Sulaiman, Siti Nuraisyah Binti Mohammed
;
Aishath Muneeza
- In:
Islamic finance in Eurasia : the need for strategic change
,
(pp. 264-285)
.
2024
Persistent link: https://www.econbiz.de/10014485542
Saved in:
64
Reputation research at a crossroads
Zavyalova, Anastasiya
- In:
Organization theory meets strategy
,
(pp. 171-188)
.
2024
Persistent link: https://www.econbiz.de/10014457417
Saved in:
65
A framework for implementation of decentralized finance for financial inclusion of unbanked populations in a developing context. a case of zimbabwe
Musungwini, Samuel
;
Furusa, Samuel Simbarashe
- In:
Decentralized Finance : The Impact of Blockchain-Based …
,
(pp. 51-76)
.
2024
Persistent link: https://www.econbiz.de/10014477805
Saved in:
66
All users are equal, but some users are more equal than others : exploring the psychology of users that follow social media influencers
Murteira, Carla Sofia Ribeiro
;
Antunes, Ana Cristina
- In:
Using influencer marketing as a digital business strategy
,
(pp. 89-111)
.
2024
Persistent link: https://www.econbiz.de/10014462330
Saved in:
67
Virtual influencers : a bibliometric analysis
Barbosa, Belem
- In:
Using influencer marketing as a digital business strategy
,
(pp. 163-188)
.
2024
Persistent link: https://www.econbiz.de/10014462511
Saved in:
68
TikTok content categories and user engagement behavior : Alisha Lehmann - celebrity athlete and influencer
Mereu, Sebastiano
- In:
Using influencer marketing as a digital business strategy
,
(pp. 214-234)
.
2024
Persistent link: https://www.econbiz.de/10014462515
Saved in:
69
Intra-hospital virtual communities and well-being of cancer patients : impact of features on healthcare relationships
Silva, Ricardo Jorge
;
Pires, Paulo Botelho
;
Delgado, …
- In:
Effective digital marketing for improving society …
,
(pp. 24-47)
.
2024
Persistent link: https://www.econbiz.de/10014463389
Saved in:
70
Social media and NPOs : an integrative literature review
Canavarro, Ana Isabel
;
Santos, Susana Cristina
;
Tiago, …
- In:
Effective digital marketing for improving society …
,
(pp. 68-75)
.
2024
Persistent link: https://www.econbiz.de/10014463404
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