//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Blackett, Tom"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Brand management
4
Markenführung
4
Brand
2
Markenartikel
2
Markenpolitik
2
Unternehmenskooperation
2
Aufsatzsammlung
1
Brand image
1
Consumer behaviour
1
Inter-firm cooperation
1
Konsumentenverhalten
1
Markenimage
1
Marketing cooperation
1
Marketingkooperation
1
Strategic alliance
1
Strategische Allianz
1
more ...
less ...
Type of publication
All
Article
5
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
5
Undetermined
2
Author
All
Blackett, Tom
7
Published in...
All
Brands and branding
2
Macmillan business
1
Marketing and research today : the journal of the European Society for Opinion and Marketing Research
1
Marketing intelligence & planning
1
The definitive book of branding
1
Source
All
ECONIS (ZBW)
4
OLC EcoSci
2
USB Cologne (EcoSocSci)
1
Showing
1
-
7
of
7
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Co-branding
Blackett, Tom
- In:
The definitive book of branding
,
(pp. 275-295)
.
2014
Persistent link: https://www.econbiz.de/10010417804
Saved in:
2
What is a brand?
Blackett, Tom
- In:
Brands and branding
,
(pp. 13-25)
.
2009
Persistent link: https://www.econbiz.de/10003829785
Saved in:
3
What is a brand?
Blackett, Tom
- In:
Brands and branding
,
(pp. 13-25)
.
2004
Persistent link: https://www.econbiz.de/10002754884
Saved in:
4
Co-branding : the science of alliance
Blackett, Tom
(
contributor
)
-
2000
-
[Nachdr.]
Persistent link: https://www.econbiz.de/10004778443
Saved in:
5
Co-branding : the science of alliance
Blackett, Tom
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001391953
Saved in:
6
Brand and trademark valuation - what's happening now
Blackett, Tom
- In:
Marketing and research today : the journal of the …
21
(
1993
)
2
,
pp. 111-114
Persistent link: https://www.econbiz.de/10006412683
Saved in:
7
Brand and Trademark Valuation - What's Happening Now?
Blackett, Tom
- In:
Marketing intelligence & planning
11
(
1993
)
11
,
pp. 28-30
Persistent link: https://www.econbiz.de/10007015354
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->