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Greer, Clark F.
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Ferguson, Douglas A.
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JMM : the international journal on media management
5
Journal of promotion management : JPM
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The local TV station as an organizational self : promoting corporate image via Instagram
Greer, Clark F.
;
Ferguson, Douglas A.
- In:
JMM : the international journal on media management
19
(
2017
)
4
,
pp. 282-297
Persistent link: https://www.econbiz.de/10011810306
Saved in:
2
Reaching a moving target : how local TV stations are using digital tools to connect with Generation C
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
JMM : the international journal on media management
18
(
2016
)
3/4
,
pp. 141-161
Persistent link: https://www.econbiz.de/10011649319
Saved in:
3
Mobilizing political information on the websites of U.S. Labor Organizations during the 2012 pesidential campaign
Greer, Clark F.
;
Moreland, Kurt D.
- In:
Labor studies journal : official journal of United …
41
(
2016
)
2
,
pp. 153-170
Persistent link: https://www.econbiz.de/10011530540
Saved in:
4
Pinning and promotion : how local television stations are using Pinterest for branding and audience connectivity
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
Journal of promotion management : JPM
21
(
2015
)
1
,
pp. 64-81
Persistent link: https://www.econbiz.de/10011304629
Saved in:
5
Predicting the adoption of mobile DTV by local television stations in the United States
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
JMM : the international journal on media management
15
(
2013
)
3
,
pp. 139-160
Persistent link: https://www.econbiz.de/10010200167
Saved in:
6
Predicting the Adoption of Mobile DTV by Local Television Stations in the United States
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
JMM : the international journal on media management
15
(
2013
)
3
,
pp. 139-160
Persistent link: https://www.econbiz.de/10010169607
Saved in:
7
Factors influencing the adoption of HD Radio TM by local radio station managers
Greer, Clark F.
;
Ferguson, Douglas A.
- In:
JMM : the international journal on media management
10
(
2008
)
4
,
pp. 148-157
Persistent link: https://www.econbiz.de/10003789756
Saved in:
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