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Search: "Pokrywczynski, James"
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Pokrywczynski, James
4
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1
Congruency and engagement test in an event marketing sponsorship context
Pokrywczynski, James
;
Brinker, David L.
- In:
Journal of promotion management : JPM
20
(
2014
)
3
,
pp. 345-357
Persistent link: https://www.econbiz.de/10010399900
Saved in:
2
Stop the music!
Sheehan, Brian
;
Tsao, James
;
Pokrywczynski, James
- In:
Journal of advertising research
52
(
2012
)
3
,
pp. 309-321
Persistent link: https://www.econbiz.de/10009663642
Saved in:
3
Stop the Music! How Advertising Can Help Stop College Students from Downloading Music Illegally
Sheehan, Brian
;
Tsao, James
;
Pokrywczynski, James
- In:
Journal of advertising research
52
(
2012
)
3
,
pp. 309-322
Persistent link: https://www.econbiz.de/10010038393
Saved in:
4
SPECIAL ISSUE: YOUTH RESEARCH - A Pychographic Analysis of Generation Y College Students
Wolburg, Joyce M.
;
Pokrywczynski, James
- In:
Journal of advertising research
41
(
2001
)
5
,
pp. 33
Persistent link: https://www.econbiz.de/10006510820
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