Lemmens, A.; Croux, C.; Dekimpe, M.G. - Erasmus Research Institute of Management (ERIM), ERIM … - 2005
website:
www.erim.eur.nl
The European Consumer: United In Diversity?
AURÉLIE LEMMENS, CHRISTOPHE CROUX & MARNIK G … IN DIVERSITY?
Aurélie Lemmens
1
†
, Christophe Croux
†
& Marnik G. Dekimpe
†‡
†
Department of Applied Economics, K … IN DIVERSITY?
ABSTRACT
The ongoing unification which takes place on the European political scene, along with …