Casson, Professor, Department of Economics, University of Reading, and Henley Business School. This book marks the first …-internationalization -- Chapter 5: Business Model Innovation -- Chapter 7: BMI and Re-internationalization -- Chapter 8: Toward an IB-BM research … contribution to an evolving theoretical approach which can shed new light on the international business system as a whole.” -Mark …

entrepreneurship, business culture, the economics of the multinational enterprise, business history, the economic history of towns, and … transform our understanding of the medieval past. Mark Casson is Professor of Economics at the University of Reading and …

for academics and students across economics and business studies"-- …. Synthesising key insights from mainstream economics, modern entrepreneurship theory and network theory, Mark Casson examines how …

"This fascinating book examines international business and multinational enterprise as part of a bigger picture … systems. This book examines the evolution of international business activity since the Middle Ages and analyses current trends … in developing countries but created industrial wastelands in mature economies. Global Business proposes an integrated …

Purpose: This paper aims to introduce economic history as a new stream of international business (IB) research. It … economic history to develop eight key propositions regarding the interface between the politics and economics of foreign direct …

Coase and international business: Rethinking the connection; 9 The economic theory of the firm as a foundation for … international business theory; 10 Alan Rugman's methodology; PART V RISK MANAGEMENT; 11 Foreign direct investment in high … British business; PART III SUPPLY CHAIN COORDINATION; 5 Economic analysis of international supply chains: An internalization …