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~subject:"Relationship marketing"
~person:"Kayakutlu, Gülgün"
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International journal of management and network economics : IJMNE
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An analytical framework for improving the strategical impact
of
customer collaboration in innovation
Kayakutlu, Gülgün
;
Koh, Lenny
- In:
International journal of management and network …
1
(
2008/09
)
1
,
pp. 80-99
Persistent link: https://www.econbiz.de/10003774807
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