"The major goal of this book is to offer a thorough knowledge of the quickly changing consumer environment in the digital era. It seeks to shed light on how customers think, react, and interact with companies in an age of knowledge and choice"--

"This valuable resource will have a significant impact on the research community, providing insights into regional FinTech growth, challenges, and opportunities for collaboration, as well as serving as a reference guide for academics, policymakers, investors, and industry professionals seeking...

Your indispensable guide to navigating the intricate world of supply chain digital transformation using innovative technologies. This book provides real-world examples and insights that illustrate how AI and ML are the keys to solving complex supply chain problems, from inventory management to...

Demystifies the complexities of integrating metaverse platforms into omnichannel business models. The book offers a roadmap, not only for understanding these emerging technologies but also for harnessing their transformative power to create immersive and empowered customer experiences

"The main objective of this book is to explore the problem of digital currency system as a platform for laundering proceeds of illicit funds - funds through organized crimes, terrorism, narcotics trade and corruptions in government. The book aims to provide a platform for scholars to examine the...

Provides a comprehensive exploration of the intersection between AI, accounting, and sustainability. Discover how AI can elevate accounting to new heights, extending the spectrum of information in organisational decision-making, promoting responsible reporting practices, and bolstering...