//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Smith, J.Walker"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: isPartOf:"Publication"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Type of publication
All
Article
45
Language
All
Undetermined
45
Author
All
Smith, J.Walker
Barron, Jacob
110
Belcsák, Hans
96
Zarowin, Stanley
95
Ball, Matthew
83
Nathan, Bruce
80
Leavy, Brian
72
Peng, Mike W.
69
Shappell, Brian
64
Fabozzi, Frank J.
63
Griffin, Abbie
62
Nathan, Bruce S.
62
Schultz, Don E.
60
Breidenbach, Susan
58
Denning, Stephen
58
Kritzman, Mark
58
Wyner, Gordon A.
54
Caron, Jeremiah
53
Hansen, Fay
53
Henry, Craig
52
Diana, Tom
51
Fridson, Martin S.
51
Crosby, Lawrence A.
49
Dennis, Anita
49
Blakeley, Scott
48
Statman, Meir
48
Adams, Jeremy
46
Sullivan, Rodney N.
46
Dean, Kathy Lund
45
Williams, Colin C.
45
Ahlstrom, David
44
Kahn, Kenneth B.
44
Olivier, Charles
44
Wells, Joseph T.
44
Fesenmaier, Daniel R.
43
Madura, Jeff
43
Arnott, Robert D.
42
Seiler, Michael J.
42
Skolnik, Alfred M.
42
Hustad, Thomas P.
41
more ...
less ...
Published in...
All
Marketing management : a quarterly business management publication of the American Marketing Association
45
Source
All
OLC EcoSci
45
Showing
1
-
10
of
45
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Afterthoughts - Brand managers need to keep innovating and providing value.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
18
(
2009
)
5
,
pp. 32
Persistent link: https://www.econbiz.de/10008328228
Saved in:
2
Afterthoughts - Outrageous Marketing - Marketers must become allies with the common man.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
18
(
2009
)
4
,
pp. 32
Persistent link: https://www.econbiz.de/10008287444
Saved in:
3
Afterthoughts - Outside the Box - Innovators are the only sure winners in a weak economy.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
18
(
2009
)
2
,
pp. 32
Persistent link: https://www.econbiz.de/10008241418
Saved in:
4
Afterthoughts - Happiness is Looking Up - The happiness trend is now finding expression in the marketplace.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
18
(
2009
)
3
,
pp. 32
Persistent link: https://www.econbiz.de/10008260334
Saved in:
5
Afterthoughts - Less, Not More - Marketers must understand the needs of consumers who want less, and not more.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
18
(
2009
)
1
,
pp. 64
Persistent link: https://www.econbiz.de/10008179697
Saved in:
6
Afterthoughts - Not So Fast - Traditional media have an Internet strength when it comes to advertising.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
17
(
2008
)
6
,
pp. 48
Persistent link: https://www.econbiz.de/10008152010
Saved in:
7
Afterthoughts
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
17
(
2008
)
3
,
pp. 64
Persistent link: https://www.econbiz.de/10008061643
Saved in:
8
Afterthoughts - Situation shapes the modern media experience.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
17
(
2008
)
4
,
pp. 48
Persistent link: https://www.econbiz.de/10008083577
Saved in:
9
Afterthoughts - Control the Way I Want It - Consumers want control, but they don't want to become marketers.
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
17
(
2008
)
5
,
pp. 52
Persistent link: https://www.econbiz.de/10008110743
Saved in:
10
Afterthoughts
Smith, J.Walker
- In:
Marketing management : a quarterly business management …
17
(
2008
)
2
,
pp. 52
Persistent link: https://www.econbiz.de/10007985971
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->