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Year of publication
Subject
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Consumer behaviour 2,094 Konsumentenverhalten 2,094 Einzelhandel 675 Retail trade 675 Beziehungsmarketing 644 Relationship marketing 644 Online retailing 503 Online-Handel 503 Customer satisfaction 447 Kundenzufriedenheit 447 Dienstleistungsqualität 300 Service quality 300 Brand management 270 Markenführung 270 Social Web 247 Social web 247 Brand image 240 Markenimage 240 Brand 222 Markenartikel 221 E-commerce 210 Electronic Commerce 210 Emotion 186 Internet marketing 171 Online-Marketing 171 Food retailing 164 Lebensmitteleinzelhandel 164 Theorie 147 Theory 147 Viral marketing 140 Virales Marketing 140 Confidence 134 Vertrauen 134 Distribution channel 129 Vertriebsweg 129 Innovation adoption 120 Innovationsakzeptanz 119 Advertising effects 99 Werbewirkung 99 Customer integration 96
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Online availability
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Undetermined 2,168
Type of publication
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Article 2,779 Book / Working Paper 10
Type of publication (narrower categories)
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Article in journal 2,789 Aufsatz in Zeitschrift 2,789 Collection of articles of several authors 10 Sammelwerk 10 Conference paper 7 Konferenzbeitrag 7 Case study 5 Fallstudie 5 Conference proceedings 3 Konferenzschrift 3 Aufsatzsammlung 2 Nachruf 1
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Language
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English 2,789
Author
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Prentice, Catherine 24 Pantano, Eleonora 22 Park, Jungkun 22 Dhir, Amandeep 20 Thaichon, Park 20 Septianto, Felix 19 Jebarajakirthy, Charles 16 Paul, Justin 16 Dwivedi, Yogesh K. 15 Kaur, Puneet 15 Söderlund, Magnus 15 Lombart, Cindy 14 Talwar, Shalini 14 Rana, Nripendra P. 13 Yan, Ruiliang 13 Chebat, Jean-Charles 12 Mortimer, Gary 12 Ladhari, Riadh 11 Sands, Sean 11 Agag, Gomaa 10 Cliquet, Gérard 10 Klaus, Philipp 10 Quach, Sara 10 Sarkar, Biswajit 10 Souiden, Nizar 10 Baier, Daniel 9 Bogomolova, Svetlana 9 Borges, Adilson 9 Elms, Jonathan 9 Kuppelwieser, Volker 9 Louis, Didier 9 Otterbring, Tobias 9 Phau, Ian 9 Trinh, Giang 9 Chakraborty, Debarun 8 Das, Manish 8 Gázquez-Abad, Juan Carlos 8 Japutra, Arnold 8 Lunardo, Renaud 8 Mou, Jian 8
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Institution
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona> 1 Nordic Retail and Wholesale Conference <4., 2014, Stockholm> 1
Published in...
All
Journal of retailing and consumer services 2,789
Source
All
ECONIS (ZBW) 2,789
Showing 1 - 10 of 2,789
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How fashion cewebrity influences customer engagement behavior in emerging economy? : social network influence as moderator
Raza, Ali; Ishaq, Muhammad Ishtiaq; Khan, Ayesha; … - In: Journal of retailing and consumer services 74 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10014342187
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Consumers' willingness to disclose their personal data in e-commerce : a reciprocity-based social exchange perspective
Degutis, Mindaugas; Urbonavičius, Sigitas; Hollebeek, … - In: Journal of retailing and consumer services 74 (2023), pp. 1-8
Persistent link: https://www.econbiz.de/10014342226
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The impact of influencers' multi-SNS use on followers' behavioral intentions : an integration of cue consistency theory and social identity theory
Hsieh, Jung-Kuei - In: Journal of retailing and consumer services 74 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014342233
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Website quality and users' intention to use digital libraries : examining users' attitudes, online co-creation experiences, and eWOM
Pourjahanshahi, Fatemeh; Mollahosseini, Ali; … - In: Journal of retailing and consumer services 74 (2023), pp. 1-8
Persistent link: https://www.econbiz.de/10014342236
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Personalized managerial response and negative inconsistent review helpfulness : the mediating effect of perceived response helpfulness
Jin, Wangyan; Chen, Yuangao; Yang, Shuiqing; Zhou, Shasha; … - In: Journal of retailing and consumer services 74 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014342261
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Customizing a consumers' story for you : the impact of protagonist geographical distance on willingness to share
Yang, Zhihao; Wang, Desheng; Li, Tingting; Han, Jie - In: Journal of retailing and consumer services 74 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014342285
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Can you sense without being human? : comparing virtual and human influencers endorsement effectiveness
Li, Huajun; Lei, Yueqiu; Qi, Zhou; Hong, Yuan - In: Journal of retailing and consumer services 75 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014371688
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Predicting sports fans' engagement with culturally aligned social media content : a language expectancy perspective
Prakash C., Deep; Majumdar, Adrija - In: Journal of retailing and consumer services 75 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014371689
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What (de) motivates customers to use AI-powered conversational agents for shopping? : the extended behavioral reasoning perspective
Jan, Ihsan Ullah; Ji, Seonggoo; Kim, Changju - In: Journal of retailing and consumer services 75 (2023), pp. 1-16
Persistent link: https://www.econbiz.de/10014371690
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The formation of habit and word-of-mouth intention of over-the-top platforms
Soren, Anup Anurag; Chakraborty, Shibashish - In: Journal of retailing and consumer services 75 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014371693
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