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Aromastoff 1 Brand management 1 Consumer behaviour 1 Deutschland 1 Flavour 1 Germany 1 Konsumentenverhalten 1 Markenführung 1 Perception 1 Product design 1 Produktgestaltung 1 Wahrnehmung 1
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Book / Working Paper 1
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Graue Literatur 1 Non-commercial literature 1
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German 1
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Hehn, Patrick 1
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Beiträge zur Sensorik im Marketing 1
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ECONIS (ZBW) 1
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Duftwirkungen auf die Markenwahrnehmung : Ergebnisse einer empirischen Studie
Hehn, Patrick - 2005 - 1. Aufl
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