//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Beziehungsmarketing"
~isPartOf:"Journal of strategic marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Marketing management
183
Marketingmanagement
183
Relationship marketing
161
Consumer behaviour
109
Konsumentenverhalten
109
Brand management
87
Markenführung
87
Brand image
55
Markenimage
55
Customer satisfaction
49
Kundenzufriedenheit
49
Strategic management
40
Strategisches Management
40
Firm performance
39
Unternehmenserfolg
39
Dienstleistungsqualität
36
Service quality
36
Social Web
30
Social web
30
Lieferantenmanagement
28
Supplier relationship management
28
Brand
27
Markenartikel
27
Competitive advantage
26
Innovation
26
KMU
26
SME
26
Wettbewerbsvorteil
26
market orientation
25
Internet marketing
23
Online-Marketing
23
Emerging economies
22
Innovation management
22
Innovationsmanagement
22
Schwellenländer
22
Betriebliche Wertschöpfung
21
Value creation
21
Customer integration
20
Kundenintegration
20
more ...
less ...
Online availability
All
Undetermined
92
Type of publication
All
Article
156
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
161
Aufsatz in Zeitschrift
161
Collection of articles of several authors
3
Sammelwerk
3
Aufsatzsammlung
2
Case study
1
Fallstudie
1
more ...
less ...
Language
All
English
161
Author
All
Simkin, Lyndon
6
Dibb, Sally
4
Fernandes, Teresa
4
Pervan, Simon J.
4
Roy, Sanjit
4
Roy, Sanjit Kumar
4
Harrigan, Paul
3
Japutra, Arnold
3
Thaichon, Park
3
Ashill, Nicholas
2
Bove, Liliana L.
2
Canhoto, Ana Isabel Domingos
2
Diwan, Saloni Pawan
2
Farrell, Mark Anthony
2
Frazer, Lorelle
2
Giannakis, Damianos
2
Gupta, Samir
2
Hajli, Nick
2
Harker, Michael
2
Jebarajakirthy, Charles
2
Mattsson, Jan
2
Meadows, Maureen
2
Naumann, Earl
2
Ngo, Liem Viet
2
O'Cass, Aron
2
Oczkowski, Edward A.
2
Paul, Justin
2
Pelham, Alfred M.
2
Polonsky, Michael J.
2
Rahman, Kaleel
2
Rizomyliotis, Ioannis
2
Sahi, Gurjeet Kaur
2
Siahtiri, Vida
2
Strong, Carolyn
2
Weaven, Scott
2
Zolfagharian, Mohammadali
2
Abdullateef, Aliyu Olayemi
1
Abeza, Gashaw
1
Abid, Aman
1
Ahmad, Bilal
1
more ...
less ...
Published in...
All
Journal of strategic marketing
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
395
International journal of hospitality management
280
SpringerLink / Bücher
258
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
149
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Gabler Edition Wissenschaft
102
Journal of retailing
102
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Marketing intelligence & planning
97
Psychology & marketing
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Cogent business & management
83
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
more ...
less ...
Source
All
ECONIS (ZBW)
161
Showing
1
-
10
of
161
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Unpicking antecedents of CRM adoption : a two-stage model
Jaber, Faten
;
Simkin, Lyndon
- In:
Journal of strategic marketing
25
(
2017
)
5/6
,
pp. 475-494
Persistent link: https://www.econbiz.de/10011743073
Saved in:
2
The digital era requires new
knowledge
to develop relevant CRM strategy : a cry for adopting social media research methods to elicit this new
knowledge
Quinton, Sarah
- In:
Journal of strategic marketing
21
(
2013
)
5
,
pp. 402-412
Persistent link: https://www.econbiz.de/10009781112
Saved in:
3
The influence of green brand innovativeness and value perception on brand loyalty : the moderating role of green
knowledge
Lin, Jialing
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 81-95
Persistent link: https://www.econbiz.de/10012202445
Saved in:
4
The role of customer
management
capabilities in public–private partnerships
Canhoto, Ana Isabel Domingos
;
Meadows, Maureen
;
Ball, …
- In:
Journal of strategic marketing
25
(
2017
)
5/6
,
pp. 384-404
Persistent link: https://www.econbiz.de/10011743026
Saved in:
5
Combined effects of franchise
management
strategies and employee service performance on customer loyalty : a multilevel perspective
Ramaseshan, B.
;
Rabbanee, Fazlul K.
;
Burford, Oksana
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 479-497
Persistent link: https://www.econbiz.de/10011976042
Saved in:
6
Chinese relationship
management
: a qualitative study of banking in New Zealand
Chai, Joe Choon Yean
;
Dibb, Sally
- In:
Journal of strategic marketing
26
(
2018
)
3
,
pp. 205-222
Persistent link: https://www.econbiz.de/10011894530
Saved in:
7
Reducing employee turnover intention : a customer relationship
management
perspective
Abdullateef, Aliyu Olayemi
;
Nyadzayo, Munyaradzi Wellington
- In:
Journal of strategic marketing
26
(
2018
)
3
,
pp. 241-257
Persistent link: https://www.econbiz.de/10011894567
Saved in:
8
Human resource
management
, services and relationship marketing : the potential for cross-fertilisation
Giannakis, Damianos
;
Harker, Michael
;
Baum, Tom
- In:
Journal of strategic marketing
23
(
2015
)
6
,
pp. 526-542
Persistent link: https://www.econbiz.de/10011478811
Saved in:
9
Strategic alignment between relationship marketing and human resource
management
in financial services organizations
Giannakis, Damianos
;
Harker, Michael
- In:
Journal of strategic marketing
22
(
2014
)
5
,
pp. 396-419
Persistent link: https://www.econbiz.de/10010417133
Saved in:
10
CRM to social CRM : the integration of new technologies into customer relationship
management
Choudhury, Musfiq Mannan
;
Harrigan, Paul
- In:
Journal of strategic marketing
22
(
2014
)
2
,
pp. 149-176
Persistent link: https://www.econbiz.de/10010359556
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->