Search Results - person:"Buse, Stephan"

Competitive advantages through generative AI : expertise as the key to implementation

Brüggemann, Immo; Buse, Stephan; Partuschke, Janin; … - 2025

In order to understand generative AI and its mechanisms of action, players need a high level of abstraction (Saitta and Zucker, 2013). However, many companies lack the necessary expertise for the technology. In addition to cultural factors, this lack of expertise is the main barrier to a...

Persistent link: https://www.econbiz.de/10015329935

Competitive advantages through generative AI: Expertise as the key to implementation

Brüggemann, Immo; Buse, Stephan; Partuschke, Janin; … - 2025

Persistent link: https://www.econbiz.de/10015331363

How AI can increase resilience in small and medium-sized companies

Brüggemann, Immo; Buse, Stephan; Villarreal, Nohemi - 2025

Persistent link: https://www.econbiz.de/10015331427

How AI can increase resilience in small and medium-sized companies

Brüggemann, Immo; Buse, Stephan; Villarreal, Nohemi - 2025

This paper examines how generative artificial intelligence (AI) can be integrated into the strategic management process to strengthen the resilience of small and medium-sized enterprises (SMEs). The strategic management process is divided into three phases: First, the collection and structuring...

Persistent link: https://www.econbiz.de/10015329934

Relevanz und Potenziale frugaler Innovationen für Österreich : Studie im Auftrag des Rates für Forschung und Technologieentwicklung, Österreich

Tiwari, Rajnish; Buse, Stephan; Kalogerakis, Katharina; … - 2018

This qualitative-explorative study set out to investigate potentials and relevance of frugal innovations, as enablers of “affordable excellence”, for Austria. Employing a multi-method approach combining literature review, case studies and expert interviews it sought to generate preliminary...

Persistent link: https://www.econbiz.de/10012153030