//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Faulkner, Margaret"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
7
Konsumentenverhalten
7
Brand
6
Brand management
6
Markenartikel
6
Markenführung
6
Advertising effects
4
Werbewirkung
4
Advertising
3
Charity
3
Fundraising
3
Großbritannien
3
Internet marketing
3
Online-Marketing
3
United Kingdom
3
Werbung
3
Brand image
2
Charitable organization
2
China
2
Competition
2
Gemeinnützige Organisation
2
Markenimage
2
Marketing
2
Nonprofit organization
2
Nonprofit-Organisation
2
Wettbewerb
2
Wohltätigkeit
2
charity support
2
Advertising and brand recall
1
Advertising recall
1
Asien
1
Australia
1
Australien
1
Beziehungsmarketing
1
Bionetworking
1
Blood
1
Blood service
1
Blutspendedienst
1
Brand awareness
1
Brand usage-bias
1
more ...
less ...
Online availability
All
Undetermined
15
Type of publication
All
Article
24
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
16
Aufsatz in Zeitschrift
16
Language
All
English
18
Undetermined
7
Author
All
Faulkner, Margaret
20
Romaniuk, Jenni
10
Cohen, Justin
4
Nguyen, Cathy
4
Sleeboom-Faulkner, Margaret
4
Corkindale, David R.
3
Kennedy, Rachel
3
Stern, Philip
3
Truong, Oanh
2
Bellman, Steven
1
Bruwer, Johan
1
Chen, Haidan
1
Cong, Yali
1
Corkindale, David R
1
Döring, Ole
1
Gottweis, Herbert
1
He, Jing
1
Hogan, Samantha
1
Kato, Masae
1
Laska-Formejster, Alicja
1
Lu, Guangxiu
1
Michelon, Aaron
1
Rehmann-Sutter, Christoph
1
Rose, Nikolas
1
Sitta, Desislava
1
Sleeboom-Faulkner, Margaret Elizabeth
1
Tong, Luqiong
1
Wahlberg, Ayo
1
Wight, Samuel
1
Williams, John R.
1
Yang, Song
1
more ...
less ...
Published in...
All
International journal of market research : JMRS ; the journal of the Market Research Society
5
Technological forecasting & social change : an international journal
4
Social Science & Medicine
3
Australasian marketing journal
2
The journal of product & brand management
2
Journal of advertising research
1
Journal of business research : JBR
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of nonprofit & public sector marketing
1
Journal of retailing and consumer services
1
Marketing letters : a journal of research in marketing
1
Nonprofit and voluntary sector quarterly
1
Publications series / Edited volumes
1
more ...
less ...
Source
All
ECONIS (ZBW)
16
OLC EcoSci
4
RePEc
3
BASE
1
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
25
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How sharing of supporters reveals competition amongst non-profit brands
Faulkner, Margaret
;
Romaniuk, Jenni
;
Stern, Philip
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 193-212
Persistent link: https://www.econbiz.de/10014299237
Saved in:
2
Mind the gap : understanding the gap between intentions and behaviour in the charity context
Nguyen, Cathy
;
Faulkner, Margaret
;
Yang, Song
; …
- In:
Journal of business research : JBR
148
(
2022
),
pp. 216-224
Persistent link: https://www.econbiz.de/10013325473
Saved in:
3
The large grey area between "bona fide" and "rogue" stem cell interventions : ethical acceptability and the need to include local variability
Sleeboom-Faulkner, Margaret
- In:
Technological forecasting & social change : an …
109
(
2016
),
pp. 76-86
Persistent link: https://www.econbiz.de/10011610743
Saved in:
4
When retailers and manufacturers advertise together : examining the effect of co-operative advertising on ad reach and memorability
Nguyen, Cathy
;
Romaniuk, Jenni
;
Cohen, Justin
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012268987
Saved in:
5
A new benchmark for mechanical avoidance of radio advertising : why radio advertising is a sound investment
Michelon, Aaron
;
Bellman, Steven
;
Faulkner, Margaret
; …
- In:
Journal of advertising research
60
(
2020
)
4
,
pp. 407-416
Persistent link: https://www.econbiz.de/10012495761
Saved in:
6
Supporters' perceptions of benefits delivered by different charity activities
Faulkner, Margaret
;
Romaniuk, Jenni
- In:
Journal of nonprofit & public sector marketing
31
(
2019
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012199994
Saved in:
7
Are two brands better than one? : investigating the effects of co-branding in advertising on audience memory
Nguyen, Cathy
;
Romaniuk, Jenni
;
Faulkner, Margaret
; …
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
1
,
pp. 37-48
Persistent link: https://www.econbiz.de/10011820291
Saved in:
8
What can the brand manager expect from Facebook?
Sitta, Desislava
;
Faulkner, Margaret
;
Stern, Philip
- In:
Australasian marketing journal
26
(
2018
)
1
,
pp. 17-22
Persistent link: https://www.econbiz.de/10011880448
Saved in:
9
Does an expanded brand user base of co-branded advertising help ad-memorability?
Nguyen, Cathy
;
Romaniuk, Jenni
;
Faulkner, Margaret
; …
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
4
,
pp. 366-379
Persistent link: https://www.econbiz.de/10011919262
Saved in:
10
Brand awareness : revisiting an old metric for a new world
Romaniuk, Jenni
;
Wight, Samuel
;
Faulkner, Margaret
- In:
The journal of product & brand management
26
(
2017
)
5
,
pp. 469-476
Persistent link: https://www.econbiz.de/10011778293
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->