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~subject:"B-to-B-Marketing"
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B-to-B-Marketing
Unternehmensnetzwerk
17
Business network
16
Lieferantenmanagement
8
Supplier relationship management
8
Lieferkette
7
Supply chain
7
Beschaffung
6
Industrial networks
4
Innovation
4
Procurement
4
Schweden
4
Distribution channel
3
Lehrbuch
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
Strategisches Management
3
Systematic combining
3
Unternehmenskooperation
3
Vertriebsweg
3
Beziehungsmarketing
2
Case studies
2
Eisenmarkt
2
Innovation management
2
Innovationsmanagement
2
Inter-firm cooperation
2
Interaction
2
Intermediaries
2
Investitionsgütermarketing
2
Network dynamics
2
Netzwerk
2
Outsourcing
2
Qualitative research
2
Relationship marketing
2
Replication logic
2
Resource development
2
Stahlindustrie
2
Steel industry
2
Strategic management
2
Sweden
2
Technologiepolitik
2
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Type of publication
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Book / Working Paper
1
Language
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English
1
Author
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Ford, David
1
Gadde, Lars-Erik
1
Håkansson, Håkan
1
Snehota, Ivan
1
Waluszewski, Alexandra
1
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ECONIS (ZBW)
1
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Business in networks
Håkansson, Håkan
;
Ford, David
;
Gadde, Lars-Erik
; …
-
2009
Persistent link: https://www.econbiz.de/10003840798
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