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Search: person:"Hemonnet‐Goujot, Aurélie"
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Beziehungsmarketing
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Hemonnet-Goujot, Aurélie
8
Manceau, Delphine
4
Hemonnet‐Goujot, Aurélie
2
Abecassis-Moedas, Céline
1
Abecassis‐Moedas, Céline
1
Barnier, Virginie de
1
Guerin, Anne‐Marie
1
Hemonnet-Goujot, Aurelie
1
Henard, David H.
1
Hollet-Haudebert, Sandrine
1
Ivens, Björn Sven
1
Jouny-Rivier, Elodie
1
Kessous, Aurélie
1
Lages, Luis F.
1
Magnoni, Fanny
1
Pardo, Catherine
1
Ravat, Ludivine
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Ricard, Antonin
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Salgado, Stéphane
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Valette-Florence, Pierre
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Vellera, Cyrielle
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Journal of business research : JBR
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Multi-channel marketing, branding and retail design : new challenges and opportunities
2
Creativity and Innovation Management
1
Creativity and innovation management
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Journal of Product Innovation Management
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ECONIS (ZBW)
8
Other ZBW resources
3
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Crowdsourcing innovation challenges : how participants react when their ideas are rejected
Vellera, Cyrielle
;
Jouny-Rivier, Elodie
; …
- In:
Creativity and innovation management
32
(
2023
)
1
,
pp. 158-173
Persistent link: https://www.econbiz.de/10014266430
Saved in:
2
The effect of sustainable product innovation on the consumer-luxury brand relationship : the role of past identity salience
Hemonnet-Goujot, Aurélie
;
Kessous, Aurélie
;
Magnoni, Fanny
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1513-1524
Persistent link: https://www.econbiz.de/10013194474
Saved in:
3
Exploring how to develop data-driven innovation capability of marketing within B2B firms : toward a capability model and process-oriented approach
Ravat, Ludivine
;
Hemonnet-Goujot, Aurélie
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 110-125
Persistent link: https://www.econbiz.de/10014531705
Saved in:
4
Network creativity : a conceptual lens for inter- and intra-organizational creative processes
Hemonnet-Goujot, Aurélie
;
Ivens, Björn Sven
;
Pardo, …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 503-513
Persistent link: https://www.econbiz.de/10013259135
Saved in:
5
"All you need is love" from product design value perception to luxury brand love : an integrated framework
Hemonnet-Goujot, Aurélie
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1463-1475
Persistent link: https://www.econbiz.de/10013194473
Saved in:
6
The dynamics of innovation contest experience : an integrated framework from the customer's perspective
Salgado, Stéphane
;
Hemonnet-Goujot, Aurelie
;
Henard, …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 29-43
Persistent link: https://www.econbiz.de/10012285286
Saved in:
7
Frameworks for innovation, collaboration, and change : Value creation wheel, design thinking, creative problem‐solving, and lean
Lages, Luis F.
;
Ricard, Antonin
;
Hemonnet‐Goujot, Aurélie
- In:
Strategic Change
29
(
2020
)
2
,
pp. 195-213
Persistent link: https://www.econbiz.de/10012273631
Saved in:
8
When external design and marketing collaborate to develop new products : A typology of patterns
Hemonnet‐Goujot, Aurélie
;
Abecassis‐Moedas, Céline
; …
- In:
Creativity and Innovation Management
29
(
2020
)
S1
,
pp. 51-62
Persistent link: https://www.econbiz.de/10012281269
Saved in:
9
Drivers and Pathways of NPD Success in the Marketing-External Design Relationship
Hemonnet-Goujot, Aurélie
;
Manceau, Delphine
; …
- In:
Journal of Product Innovation Management
36
(
2018
)
2
,
pp. 196-223
Persistent link: https://www.econbiz.de/10012094797
Saved in:
10
Branding : at the heart of the relationship between product marketing and design
Hemonnet-Goujot, Aurélie
;
Manceau, Delphine
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 3-30)
.
2016
Persistent link: https://www.econbiz.de/10011582558
Saved in:
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