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  • Search: person:"Jiang, Qingyun"
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Year of publication
Subject
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China 3 Advertising 2 Advertising effects 2 Economic analysis of law 2 Rechtsökonomik 2 Werbewirkung 2 Werbung 2 Aktiengesellschaft 1 Aktienrecht 1 Anreiz 1 Asian Studies 1 Außenwerbung 1 Brand 1 Brand image 1 Brand management 1 Brand personality 1 Brand social categorization tendency 1 Canada 1 Cognition 1 Cognitive load 1 Confidence 1 Consumer behaviour 1 Corporate Governance 1 Corporate Social Responsibility 1 Corporate governance 1 Cultural identity 1 Customers 1 EU countries 1 EU-Staaten 1 Economic law 1 Economics and Finance 1 Fiduciary 1 Gerechtigkeit 1 Großbritannien 1 Hotel industry 1 Hotellerie 1 Incentive frame 1 Incentives 1 Influencing factor 1 Innovation adoption 1
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Online availability
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Undetermined 5 Free 1
Type of publication
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Article 7 Book / Working Paper 3
Type of publication (narrower categories)
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Article in journal 4 Aufsatz in Zeitschrift 4 Aufsatz im Buch 1 Book section 1
Language
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English 9 Undetermined 1
Author
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Jiang, Qingyun 6 Chen, Zhuohao 2 Huang, Xun 2 Jiang, Qing-Yun 2 Deighton, John 1 Ding, Min 1 Dou, Wenyu 1 Fang, Xiang 1 Gu, Chenyan 1 Jiang, Qing-yun 1 Kornfeld, Leora 1 Qian, Lixian 1 Qingyun, Jiang 1 Wang, Xiaoyu 1 Wang, Xinmeng 1 Wang, Xuehua 1 Wei, Zhiyong 1 Yanqun, He 1 Zhang, Zhe 1
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Published in...
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Frontiers of business research in China : selected publications from Chinese universities 2 SpringerLink / Bücher 2 Economic Analysis of Law in China 1 Economic analysis of law in China 1 Harvard Business School Marketing Unit Case 1 Journal of business research : JBR 1 Journal of retailing and consumer services 1 Perspectives on Sustainable Growth 1 Springer eBook Collection / Business and Management 1
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Source
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ECONIS (ZBW) 8 OLC EcoSci 1 RePEc 1
Showing 1 - 10 of 10
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The effectiveness of human vs. AI voice-over in short video advertisements : a cognitive load theory perspective
Wang, Xinmeng; Zhang, Zhe; Jiang, Qingyun - 2024
Persistent link: https://www.econbiz.de/10015123185
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Influence of incentive frames on offline-to-online interaction of outdoor advertising
Wei, Zhiyong; Dou, Wenyu; Jiang, Qingyun; Gu, Chenyan - In: Journal of retailing and consumer services 58 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012430714
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Power distance belief and brand personality evaluations
Wang, Xuehua; Wang, Xiaoyu; Fang, Xiang; Jiang, Qingyun - In: Journal of business research : JBR 84 (2018), pp. 89-99
Persistent link: https://www.econbiz.de/10011802786
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Fair Development in China
Jiang, Qingyun (ed.); Qian, Lixian (ed.); Ding, Min (ed.) - 2017
The purpose of this volume is to explore sustainable innovation and “fair development” in China. It examines various existing problems currently faced in China, such as food safety, education, healthcare, employment, housing, the environment and censorship, among others, and provides...
Persistent link: https://www.econbiz.de/10012396198
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Antecedents and consequences of consumers' trust in electronic intermediaries : an empirical study of hotel booking websites
Jiang, Qingyun; Huang, Xun; Chen, Zhuohao - In: Frontiers of business research in China : selected … 3 (2009) 4, pp. 647-666
Persistent link: https://www.econbiz.de/10003923752
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Antecedents and consequences of consumers' trust in electronic intermediaries : an empirical study of hotel booking websites
Jiang, Qingyun; Huang, Xun; Chen, Zhuohao - In: Frontiers of business research in China : selected … 3 (2009) 4, pp. 647-666
Persistent link: https://www.econbiz.de/10009882702
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Herborist
Deighton, John; Kornfeld, Leora; Yanqun, He; Qingyun, Jiang - 2012
Global brands such as L'Oreal and Oil of Olay dominate China's skin care market. A Chinese domestic brand, after some success in partnership with Sephora in Europe, aspires to challenge the French and U.S. brands' hold on the China market. It must decide how to segment the market, how to...
Persistent link: https://www.econbiz.de/10014171730
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Monitoring problems versus fiduciary duties in Chinese stock companies : an economic and comparative analysis on corporate governance
Jiang, Qing-yun - In: Economic analysis of law in China, (pp. 200-221). 2007
Persistent link: https://www.econbiz.de/10003778806
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Court Delay and Law Enforcement in China : Civil process and economic perspective
Jiang, Qing-Yun - 2006
Persistent link: https://www.econbiz.de/10013521354
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Monitoring Problems versus Fiduciary Duties in Chinese Stock Companies: An Economic and Comparative Analysis on Corporate Governance
Jiang, Qing-Yun - In: Economic Analysis of Law in China
This book comprises contributions on recent developments in China from a law and economics perspective. For the first time Chinese and European scholars jointly discuss some important attributes of China’s legal and economic system, and some recent problems, from this particular viewpoint.
Persistent link: https://www.econbiz.de/10011172889
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