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  • Search: person:"Johnson, Lester W."
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Year of publication
Subject
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Consumer behaviour 40 Konsumentenverhalten 38 Relationship marketing 21 Beziehungsmarketing 19 Brand management 15 Brand 14 Markenartikel 14 Markenführung 14 Australia 13 Australien 12 Theorie 11 Theory 11 Brand image 10 Markenimage 10 Service quality 9 Advertising 8 Customer integration 8 Dienstleistungsqualität 8 Kundenintegration 8 Customer satisfaction 7 Kundenzufriedenheit 7 Marketing management 7 Marketingmanagement 7 Confidence 6 Innovation 6 Vertrauen 6 Corporate social responsibility 5 Dienstleistungssektor 5 Market entry 5 Marketing 5 Markteintritt 5 Service industry 5 Werbung 5 Advertising effects 4 Brand loyalty 4 Celebrity endorsement 4 Dienstleistungsmarketing 4 Entscheidungstheorie 4 Innovation management 4 Innovationsmanagement 4
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Online availability
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Undetermined 75 Free 10 CC license 4
Type of publication
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Article 169 Book / Working Paper 12 Other 1
Type of publication (narrower categories)
All
Article in journal 74 Aufsatz in Zeitschrift 74 research-article 14 Aufsatz im Buch 5 Book section 5 review-article 3 Arbeitspapier 2 Working Paper 2 Bibliografie enthalten 1 Bibliography included 1 Graue Literatur 1 Non-commercial literature 1 Reprint 1 conceptual-paper 1 review 1
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Language
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English 120 Undetermined 62
Author
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Johnson, Lester W. 177 Dwivedi, Abhishek 13 White, Lesley 13 Bove, Liliana L. 12 Leckie, Civilai 12 D'Alessandro, Steven 11 Walker, Rhett H. 11 Herington, Carmel 9 Hensher, David A. 8 Scott, Don 8 Wilkie, Dean C. H. 8 Gray, David 7 Nyadzayo, Munyaradzi 7 Carter, Leanne 5 Clements, Kenneth W. 5 Gil, Luciana A. 5 Hubbard, Graham 5 Johnson, Lester W 5 Mirzaei, Abas 5 Pervan, Simon J. 5 Pomering, Alan 5 Zubac, Angelina 5 Couchman, Paul 4 Kyriazis, Elias 4 McDonald, Robert E. 4 Sun, Gong 4 Sweeney, Jillian C. 4 Armstrong, Robert W. 3 Baumann, Christoph 3 Bove, Liliana L 3 Ganji, Seyedeh Fatemeh Ghasempour 3 Good, Linda K. 3 Hill, Railton 3 Howarth, Jason 3 Karunaratna, Amal R. 3 Milton, Simon K. 3 Noble, Gary 3 Perera, Chamila 3 Pervan, Simon J 3 Sadeghian, Samaneh 3
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Published in...
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Journal of business research : JBR 10 The journal of services marketing 9 The journal of brand management : an international journal 7 Journal of Services Marketing 6 Journal of marketing management : MM 6 Managing service quality : MSQ ; an international journal 5 Businesses 4 Finance India : the quarterly journal of Indian Institute of Finance 4 Industrial marketing management : the international journal for industrial and high-tech firms 4 Journal of Business Research 4 International journal of management 3 Journal of consumer behaviour 3 Journal of retailing and consumer services 3 Journal of strategic marketing 3 R & D management 3 Asia Pacific Journal of Marketing and Logistics 2 Australasian marketing journal 2 Australian Economic Papers 2 Australian economic papers 2 Corporate Communications: An International Journal 2 Corporate communications : an international journal 2 European Business Review 2 European Journal of Marketing 2 European business review : EBR ; the official journal of the International Management Centres, Europe 2 European journal of marketing : EJM 2 International Marketing Review 2 International journal of advertising : the quarterly review of marketing communications 2 International journal of consumer studies 2 International journal of entrepreneurship and innovation management 2 International marketing review 2 Journal of advertising research 2 Journal of regional science 2 Marketing intelligence & planning 2 Marketing letters : a journal of research in marketing 2 Research paper 2 A Halsted Press book 1 A focused issue on fundamental issues in competence theory development 1 Asia Pacific journal of marketing and logistics 1 Australian Journal of Management 1 Competence perspectives on learning and dynamic capabilities 1
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Source
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ECONIS (ZBW) 95 OLC EcoSci 43 Other ZBW resources 28 RePEc 12 BASE 2 USB Cologne (EcoSocSci) 2
Showing 1 - 10 of 182
Cover Image
How does organisational culture affect employees' perception of the brand in service industries?
Buttery, Maria; Johnson, Lester W.; Campbell, Gordon E. - In: Businesses 3 (2023) 1, pp. 52-66
Purpose: This paper seeks to consider the influence of organisational culture and its relationship to employees' perception of the brand of the organisation they work for. It also aims to clarify where the responsibility lies for setting the organisational culture and whether that role is a...
Persistent link: https://www.econbiz.de/10014282771
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The effects of affective trust and suspicion in new product development projects
Kyriazis, Elias; Johnson, Lester W.; Couchman, Paul - In: Businesses 2 (2022) 3, pp. 300-318
Relationships between functional specialists working on NPD projects can lack trust, resulting in poor communication, low levels of co-operation, and, in the extreme, the political sabotage of projects. We empirically test a hypothesized model of managerial perceptions of motives and intentions,...
Persistent link: https://www.econbiz.de/10013459175
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Anthropocentric, biospheric and egobiocentric environmental values and green product purchase intention : the mediating effect of environmental identity
Perera, Chamila; Kalantari Daronkola, Hassan; Johnson, … - In: Journal of consumer behaviour 21 (2022) 6, pp. 1334-1350
Persistent link: https://www.econbiz.de/10013461121
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Environmental values and sustainable consumption
Perera, Chamila; Kalantari, Hassan D.; Johnson, Lester W. - In: Journal of consumer behaviour 23 (2024) 4, pp. 2087-2092
Persistent link: https://www.econbiz.de/10014633941
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Editorial : Businesses-open access journal on business
Johnson, Lester W. - In: Businesses 1 (2021) 1, pp. 34-35
Persistent link: https://www.econbiz.de/10012605819
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Developing innovative integrated business solutions using a Scrum project management methodology
McLellan, Jamie; Young, William A.; Levin, Elizabeth C.; … - In: Businesses 1 (2021) 2, pp. 91-101
Innovative manufacturers have used Integrated Business Solutions (IBSs) as a means to co-create products and services to solve diverse business problems and more effectively compete in their field of endeavour. However, the efficacy and benefits of IBSs have been diminished due to the rigid...
Persistent link: https://www.econbiz.de/10012605849
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Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi; Leckie, Civilai; Johnson, Lester W. - In: Marketing intelligence & planning 41 (2023) 1, pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
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Credibility and price premium-based competitiveness for industrial brands
Leckie, Civilai; Dwivedi, Abhishek; Johnson, Lester W. - In: Journal of retailing and consumer services 74 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014364473
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The manifestation of brand engagement in self-concept through customer word-of-mouth behavior
Leckie, Civilai; Nyadzayo, Munyaradzi; Johnson, Lester W. - In: Journal of strategic marketing 31 (2023) 8, pp. 1379-1396
Persistent link: https://www.econbiz.de/10014553095
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Negative health impact of tourists through pandemic : hospitality sector perspective
Ganji, Seyedeh Fatemeh Ghasempour; Johnson, Lester W.; … - In: Tourism and hospitality research : THR 23 (2023) 3, pp. 344-360
Persistent link: https://www.econbiz.de/10014312445
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