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Search: person:"MARTÍN-HERRÁN, GUIOMAR"
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Game theory
37
Spieltheorie
37
Theorie
27
Theory
27
Preismanagement
15
Pricing strategy
15
Advertising
12
Distribution channel
12
Endogenes Wachstumsmodell
12
Endogenous growth model
12
Vertriebsweg
12
Werbung
12
Differential games
11
Nachhaltige Entwicklung
11
Sustainable development
11
Pollution
10
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Dynamic game
9
Dynamisches Spiel
9
Technischer Fortschritt
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Technological change
9
Economic growth
7
Environmental policy
7
Lieferkette
7
Supply chain
7
Umweltpolitik
7
Wirtschaftswachstum
7
Advertising effects
6
Duopol
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Duopoly
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Grenzüberschreitende Umweltbelastung
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Nash equilibrium
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Nash-Gleichgewicht
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Transboundary pollution
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Werbewirkung
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Consumer behaviour
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Cooperative advertising
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Konsumentenverhalten
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55
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Language
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English
72
Undetermined
29
Spanish
1
Author
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Martín Herrán, Guiomar
64
Martín-Herrán, Guiomar
25
Zaccour, Georges
19
Cabo García, Francisco José
17
Sigué, Simon Pierre
17
Karray, Salma
15
Martínez-García, María Pilar
13
Taboubi, Sihem
11
Cabo, Francisco
8
Benchekroun, Hassan
6
Rubio, Santiago J.
6
Frutos, Javier de
5
Martin-Herran, Guiomar
5
MARTÍN-HERRÁN, GUIOMAR
4
Arguedas, Carmen
3
Escudero Puebla, Elena
3
McQuitty, Shaun
3
CABO, FRANCISCO
2
Crettez, Bertrand
2
Hayek, Naila
2
Jørgensen, Steffen
2
López-Pérez, Paula M.
2
Martin-Herrán, Guiomar
2
Sigué, Simon-Pierre
2
Tidball, Mabel
2
Amrouche, Nawel
1
Andrés-Domenech, Pablo
1
De Giovanni, Pietro
1
ESCUDERO, ELENA
1
Frutos Cachorro, Julia de
1
Gatón, Victor
1
Gatón, Víctor
1
Guiomar, Martín-Herrán
1
Jarrar, Ramia
1
Jarrar, Ramla
1
Jiménez-Herrero, María Jesús
1
JØRGENSEN, STEFFEN
1
MARTÍNEZ-GARCÍA, MARÍA PILAR
1
Martínez-García, Pilar
1
Martín‐Herrán, Guiomar
1
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Society for Computational Economics - SCE
2
Centre Interuniversitaire de Recherche en Économie Quantitative (CIREQ)
1
Departamento de Análisis Económico: Teoría Económica e Historia Económica, Facultad de Ciencias Económicas y Empresariales
1
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European journal of operational research : EJOR
14
European Journal of Operational Research
5
International Game Theory Review (IGTR)
4
International game theory review
4
International journal of production economics
4
Journal of economic dynamics & control
4
Dynamic games and applications : DGA
3
Computing in Economics and Finance 2006
2
Economic modelling
2
International Transactions in Operational Research
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business research : JBR
2
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
2
Journal of retailing
2
Journal of retailing and consumer services
2
Journal of service research
2
Les cahiers du GERAD
2
Review of Marketing Science
2
Review of marketing science
2
The Oxford handbook of the macroeconomics of global warming
2
The annals of regional science : an international journal of urban, regional and environmental research and policy ; official journal of the Western Regional Science Association
2
The journal of international trade & economic development
2
2006 Business & Economics Society International Conference ; Vol. 2
1
Anales de estudios económicos y empresariales
1
Annals of operations research
1
Cahiers de recherche
1
Computational Economics
1
Computational economics
1
Decisions in economics and finance : DEF ; a journal of applied mathematics
1
Dynamic optimization in environmental economics
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
Economics letters
1
Energy economics
1
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
1
Environmental and resource economics
1
Environmental modeling & assessment
1
FEEM Working Paper
1
Información comercial española : ICE : revista de economía
1
International transactions in operational research : ITOR ; a journal of the International Federation of Operational Research Societies (IFORS)
1
International transactions in operational research : a journal of the International Federation of Operational Research Societies
1
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ECONIS (ZBW)
68
RePEc
19
OLC EcoSci
11
Other ZBW resources
3
EconStor
1
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102
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1
The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers
Karray, Salma
;
Martín Herrán, Guiomar
- In:
International transactions in operational research : a …
31
(
2024
)
1
,
pp. 568-615
Persistent link: https://www.econbiz.de/10014430610
Saved in:
2
Commitment vs. noncommitment behaviors in natural resource conflicts : a case study of groundwater resources
Frutos Cachorro, Julia de
;
Martín Herrán, Guiomar
; …
- In:
Economic modelling
132
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014547958
Saved in:
3
Existence of equilibrium in a dynamic supply chain game with vertical coordination, horizontal competition, and complementary goods
Crettez, Bertrand
;
Hayek, Naila
;
Martín Herrán, Guiomar
- In:
European journal of operational research : EJOR
321
(
2025
)
1
,
pp. 302-313
Persistent link: https://www.econbiz.de/10015094982
Saved in:
4
Environmental regulation and tax evasion when the regulator has incomplete information
Cabo García, Francisco José
;
Martín Herrán, Guiomar
; …
- In:
Resource and energy economics
81
(
2025
),
pp. 1-19
Persistent link: https://www.econbiz.de/10015330144
Saved in:
5
Efficiency-inducing policy for polluting oligopolists
Martín Herrán, Guiomar
;
Rubio, Santiago J.
- In:
Dynamic games and applications : DGA
14
(
2024
)
1
,
pp. 195-222
Persistent link: https://www.econbiz.de/10014556512
Saved in:
6
Capacity games in Cournot's duopoly model of complements
Crettez, Bertrand
;
Hayek, Naila
;
Martín Herrán, Guiomar
-
2021
Persistent link: https://www.econbiz.de/10013166314
Saved in:
7
Investment in cleaner technologies in a transboundary pollution dynamic game : a numerical investigation
Frutos, Javier de
;
Gatón, Victor
;
López-Pérez, Paula M.
-
2021
Persistent link: https://www.econbiz.de/10013166332
Saved in:
8
An integrative framework of cooperative advertising with reference price effects
Martín Herrán, Guiomar
;
Sigué, Simon Pierre
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014240284
Saved in:
9
Managing advertising investments in marketing channels
Karray, Salma
;
Martín Herrán, Guiomar
;
Sigué, Simon …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013169665
Saved in:
10
The impact of a store brand introduction in a supply chain with competing manufacturers : the strategic role of pricing and advertising decision timing
Karray, Salma
;
Martín Herrán, Guiomar
- In:
International journal of production economics
244
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013185374
Saved in:
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