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~subject:"Preispolitik"
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Preispolitik
Consumer behaviour
30
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Preismanagement
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Pricing strategy
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Preis
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Price
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Theorie
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Vereinigte Staaten
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Monroe, Kent B.
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LaPlaca, Peter J.
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Journal of marketing
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McGraw-Hill/Irwin series in marketing
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USB Cologne (EcoSocSci)
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1
Pricing : making profitable decisions
Monroe, Kent B.
-
2003
-
3. ed., internat. ed
Persistent link: https://www.econbiz.de/10001668951
Saved in:
2
Pricing : making profitable decisions
Monroe, Kent B.
-
2003
-
3. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004755166
Saved in:
3
Pricing : making profitable decisions
Monroe, Kent B.
-
1990
-
2. ed.
Persistent link: https://www.econbiz.de/10004133365
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4
Pricing : making profitable decisions
Monroe, Kent B.
-
1979
Persistent link: https://www.econbiz.de/10004654332
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5
What are the benefits of unit pricing?
Monroe, Kent B.
;
LaPlaca, Peter J.
- In:
Journal of marketing
36
(
1972
)
3
,
pp. 16-22
Persistent link: https://www.econbiz.de/10002507739
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