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Trust in government, electronic taxation, and the adoption of fintech

Baah-Peprah, Prince; Nyarko, Samuel Anokye; Flåten, … - In: Journal of alternative finance 1 (2024) 3, pp. 213-235

Persistent link: https://www.econbiz.de/10015481292

Micro-franchising in the bottom of the pyramid market : Rwanda

Naatu, Felicia; Alon, Ilan; Uwamahoro, Rehema - In: Journal of social entrepreneurship 13 (2022) 1, pp. 71-91

Persistent link: https://www.econbiz.de/10013166611

Pro-environmental values' and consumer behavior in base of the pyramid market : Ghana

Naatu, Felicia; Alon, Ilan; Amoako, George Kofi; … - In: Competitiveness review : CR 34 (2024) 4, pp. 807-831

Persistent link: https://www.econbiz.de/10015164577

Corporate social responsibility and brand performance : evidence from Ghana

Amoako, George Kofi; Dartey-Baah, Kwasi; Naatu, Felicia; … - In: Journal of international management 30 (2024) 4, pp. 1-19

Persistent link: https://www.econbiz.de/10015072304

Pro-environmental values’ and consumer behavior in base of the pyramid market: Ghana

Naatu, Felicia; Alon, Ilan; Amoako, George Kofi; … - In: Competitiveness Review: An International Business Journal 34 (2023) 4, pp. 807-831

Purpose This study aims to fill the gap on proenvironmental behavior studies among consumers in bottom of the pyramid (BOP) market by examining the relationship between values, beliefs and norms among Ghanaian consumers. Design/methodology/approach A sample of 324 Ghanaian consumers (responses...

Persistent link: https://www.econbiz.de/10015342369

Crowd-out effect on consumers attitude towards corporate social responsibility communication

Naatu, Felicia; Nyarko, Samuel Anokye; Munim, Ziaul Haque; … - In: Technological forecasting & social change : an … 177 (2022), pp. 1-13

Persistent link: https://www.econbiz.de/10013345881

Social franchising : a bibliometric and theoretical review

Naatu, Felicia; Alon, Ilan - In: Journal of promotion management : innovations in … 25 (2019) 5, pp. 738-764

Persistent link: https://www.econbiz.de/10012179062