//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Ognjanov, Galjina"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Serbia
3
Serbien
3
Advertising effects
2
International marketing
2
Internationales Marketing
2
Werbewirkung
2
Advertising
1
Beziehungsmarketing
1
Bosnia and Herzegovina
1
Bosnien-Herzegowina
1
Brand image
1
Croatia
1
EU countries
1
EU-Staaten
1
Gender
1
Geschlecht
1
Jugoslawien (bis 1990)
1
Kroatien
1
Markenimage
1
Marketing management
1
Marketingmanagement
1
Nordmazedonien
1
North Macedonia
1
Personality psychology
1
Persönlichkeitspsychologie
1
Qualitative Methode
1
Qualitative method
1
Relationship marketing
1
Sexuality
1
Sexualität
1
Werbung
1
Yugoslavia (until 1990)
1
more ...
less ...
Type of publication
All
Article
Book / Working Paper
2
Other
1
Type of publication (narrower categories)
All
Aufsatz im Buch
3
Book section
3
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
4
Undetermined
1
Author
All
Ognjanov, Galjina
5
Brecic, Ružica
2
Dianoux, Christian
2
Filipovic, Jelena
2
Gorton, Matthew
2
Linhart, Zdenek
2
Stojanovic, Žaklina
2
Filipovich, Jelena
1
Nojkovich, Aleksandra
1
White, John
1
more ...
less ...
Published in...
All
International marketing review
2
Proceedings of the 15th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : November 29 - December 1, 2007, Vienna, Austria
1
Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
1
Proceedings of the 18th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 2 - 4 , 2010 Vienna, Austria
1
Source
All
ECONIS (ZBW)
4
OLC EcoSci
1
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
A qualitative approach to understanding brand image in an international context : insights from Croatia and Serbia
Brecic, Ružica
;
Filipovic, Jelena
;
Gorton, Matthew
; …
- In:
International marketing review
30
(
2013
)
4
,
pp. 275-296
Persistent link: https://www.econbiz.de/10009774278
Saved in:
2
A qualitative approach to understanding brand image in an international context: Insights from Croatia and Serbia
Brecic, Ružica
;
Filipovic, Jelena
;
Gorton, Matthew
; …
- In:
International marketing review
30
(
2013
)
4
,
pp. 275-296
Persistent link: https://www.econbiz.de/10010140680
Saved in:
3
The relationship between atitudes toward advertising in general and the attitude toward the ad : study in the European context
Dianoux, Christian
;
Linhart, Zdenek
;
Ognjanov, Galjina
- In:
Proceedings of the 18th Annual Conference on Marketing …
,
(pp. 144-155)
.
2010
Persistent link: https://www.econbiz.de/10009491502
Saved in:
4
Impact of nudity on recall and attitudes to ads in Serbia
Dianoux, Christian
;
Linhart, Zdenek
;
Ognjanov, Galjina
; …
- In:
Proceedings of the 16th Annual Conference on Marketing …
,
(pp. 61-70)
.
2008
Persistent link: https://www.econbiz.de/10003799934
Saved in:
5
Regionally integrated marketing communications : some evidence from the Western Balkans
Ognjanov, Galjina
;
Nojkovich, Aleksandra
- In:
Proceedings of the 15th Annual Conference on Marketing …
,
(pp. 268-281)
.
2007
Persistent link: https://www.econbiz.de/10003629528
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->