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Search: person:"Ping, Zhao"
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China
10
Consumer behaviour
9
Konsumentenverhalten
8
Beziehungsmarketing
3
Customer satisfaction
3
Kundenzufriedenheit
3
Relationship marketing
3
Social Web
3
Social web
3
Advertising effects
2
Brand management
2
Markenführung
2
Mobile communications
2
Mobilkommunikation
2
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2
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2
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1
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Article
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18
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research-article
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English
29
Undetermined
17
Chinese
1
Author
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Zhao, Ping
32
Chen, Xi
7
Hu, Zuohao
7
Zhao, Lue Ping
6
Dong, Songting
4
Ding, Min
3
Grewal, Rajdeep
3
Sun, Xuanzhong
3
Tong, Luqiong
3
Yao, Qing
3
Zheng, Yuhuang
3
Chen, Rong
2
Chen, Ying Qing
2
Cheng, Su-Chun
2
Gao, Yang
2
Gill, Tripat
2
Gong, Shiyang
2
Hu, Nan
2
Jiang, Xuping
2
Liu, Jia
2
Lou, Runping
2
Mascle, Christian
2
Musoke, Philippa
2
Ping, Zhao
2
Qiu, Chun
2
Robins, James M.
2
Rotnitzky, Andrea
2
Wang, Haizhong
2
Wei, Haiying
2
Yang, Defeng
2
Yu, Chunling
2
Yu, Ruifeng
2
Zhang, Juanjuan
2
Zhao, Hong Ping
2
Chan, Alan H S
1
Chan, Alan H. S.
1
Chan, Sandra S. M.
1
Chen, Chia-Yi
1
Chen, Qi
1
Chen, Yongjian (Ken)
1
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Published in...
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Journal of the American Statistical Association : JASA
5
Frontiers of business research in China : selected publications from Chinese universities
4
Marketing letters : a journal of research in marketing
3
Research frontiers on the international marketing strategies of Chinese brands
3
Chinese management studies : CMS
2
European Journal of Marketing
2
European journal of marketing : EJM
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business research : JBR
2
Asian Agricultural Research
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Bm : Bank und Markt ; Zeitschrift für Retailbanking
1
Chinese Management Studies
1
Economic Research Center discussion paper
1
Emerging markets, finance & trade : a journal of the Society for the Study of Emerging Markets
1
International Journal of Production Economics
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of production economics
1
International journal of production research
1
Journal of combinatorial optimization
1
Journal of marketing research : JMR
1
Journal of the American Statistical Association
1
Management information systems : mis quarterly
1
Marketing Letters
1
Polymer news : an internat. magazine for the dissemination of research, technical and business information
1
Total quality management & business excellence
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
1
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ECONIS (ZBW)
24
OLC EcoSci
16
RePEc
4
Other ZBW resources
3
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1
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10
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47
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1
Social media sentiment polarization and its impact on product adoption
Zhao, Ping
;
Zhenfeng, Ma
;
Gill, Tripat
;
Ranaweera, Chatura
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
3
,
pp. 497-512
Persistent link: https://www.econbiz.de/10014334082
Saved in:
2
Measuring repurchase decisions by accelerating repurchase behavior
Dong, Songting
;
Zhao, Ping
;
Zou, Deqiang
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
3
,
pp. 228-236
Persistent link: https://www.econbiz.de/10013384441
Saved in:
3
From brain variations to individual differences in the color-flavor incongruency effect : a combined virtual reality and resting-state fMRI study
Huang, Jianping
;
Zhao, Ping
;
Wan, Xiaoang
- In:
Journal of business research : JBR
123
(
2021
),
pp. 604-612
Persistent link: https://www.econbiz.de/10012435367
Saved in:
4
Mobile coupon acquisition and redemption for restaurants : the effects of store clusters as a double-edged sword
Qiu, Chun
;
Zhao, Ping
- In:
Journal of business research : JBR
103
(
2019
),
pp. 163-172
Persistent link: https://www.econbiz.de/10012104136
Saved in:
5
Never forget where you started : to prevent pre-retirement corruption at China's state-owned enterprises
Zhao, Yu-Ping
;
Chen, Xi
;
Miao, Xiao-Hong
;
Tan, Ying-Ran
; …
- In:
Emerging markets, finance & trade : a journal of the …
57
(
2021
)
5
,
pp. 1380-1398
Persistent link: https://www.econbiz.de/10012514880
Saved in:
6
Warmer or cooler : the influence of ambient temperature on complex choices
Tong, Luqiong
;
Zhu, Rui Juliet
;
Zheng, Yuhuang
;
Zhao, Ping
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
3
,
pp. 337-350
Persistent link: https://www.econbiz.de/10011930032
Saved in:
7
Price leadership or branding strategy for Chinese firms
Chen, Xi
;
Hu, Zuohao
;
Zhao, Ping
- In:
Research frontiers on the international marketing …
,
(pp. 64-76)
.
2017
Persistent link: https://www.econbiz.de/10011529679
Saved in:
8
The effect of overseas channel control on export performance
Hu, Zuohao
;
Chen, Xi
;
Zhao, Ping
- In:
Research frontiers on the international marketing …
,
(pp. 110-120)
.
2017
Persistent link: https://www.econbiz.de/10011529708
Saved in:
9
Characteristics and driving forces of China's born-global firms : a multi-case study
Chen, Xi
;
Hu, Zuohao
;
Zhao, Ping
- In:
Research frontiers on the international marketing …
,
(pp. 121-143)
.
2017
Persistent link: https://www.econbiz.de/10011529720
Saved in:
10
Tweeting as a marketing tool : a field experiment in the TV industry
Gong, Shiyang
;
Zhang, Juanjuan
;
Zhao, Ping
;
Jiang, Xuping
- In:
Journal of marketing research : JMR
54
(
2017
)
6
,
pp. 833-850
Persistent link: https://www.econbiz.de/10011784965
Saved in:
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