Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Rosendo-Rios, Veronica"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
7
Konsumentenverhalten
7
Luxury goods
7
Luxusgüter
7
Democratization
4
Innovation
4
International marketing
4
Internationales Marketing
4
Luxury
4
Brand image
3
Democracy
3
Demokratie
3
Demokratisierung
3
Markenimage
3
Relationship marketing
3
Technology transfer
3
luxury
3
Beziehungsmarketing
2
China
2
Cross-cultural management
2
Cultural identity
2
Interkulturelles Management
2
Kulturelle Identität
2
Market orientation
2
Marketing management
2
Marketingmanagement
2
Purchase intentions
2
Technologietransfer
2
democratization
2
Advertising effects
1
Bandwagon
1
Brand
1
Brand management
1
Business ethics
1
Celebrity endorsement
1
Celebrity-Werbung
1
Commodity theory
1
Confidence
1
Consumer motivation
1
Cross-cultural differences
1
more ...
less ...
Online availability
All
Undetermined
7
Free
5
Type of publication
All
Article
13
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
research-article
1
Language
All
English
14
Author
All
Rosendo-Rios, Veronica
13
Shukla, Paurav
9
Ghauri, Pervez N.
4
Khalifa, Dina
3
Breberina, Jovica
1
Dubois, David
1
Elg, Ulf
1
Ghauri, Pervez
1
Lyu, Jing
1
Rosendo-Ríos, Veronica
1
Stathopoulou, Anastasia
1
Trott, Sangeeta
1
Valette-Florence, Pierre
1
Wang, Fatima
1
Zhang, Yingying
1
more ...
less ...
Published in...
All
Journal of business research : JBR
4
Journal of international marketing
2
Psychology & marketing
2
Cross Cultural & Strategic Management
1
Cross cultural & strategic management
1
European journal of international management : EJIM
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
more ...
less ...
Source
All
ECONIS (ZBW)
13
Other ZBW resources
1
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
When luxury loses its luster : how democratization affects traditional luxury consumers
Shukla, Paurav
;
Rosendo-Rios, Veronica
- In:
Psychology & marketing
42
(
2025
)
8
,
pp. 2107-2120
Persistent link: https://www.econbiz.de/10015464116
Saved in:
2
Luxury : where next?
Shukla, Paurav
;
Rosendo-Rios, Veronica
;
Dubois, David
; …
- In:
Psychology & marketing
42
(
2025
)
10
,
pp. 2524-2534
Persistent link: https://www.econbiz.de/10015464184
Saved in:
3
Should global brands engage in brand activism?
Shukla, Paurav
;
Rosendo-Rios, Veronica
;
Khalifa, Dina
- In:
Journal of international marketing
33
(
2025
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10015340297
Saved in:
4
When endorsers behave badly : consumer self-expression and negative meaning transfer
Breberina, Jovica
;
Shukla, Paurav
;
Rosendo-Rios, Veronica
- In:
International journal of advertising : the review of …
41
(
2022
)
4
,
pp. 771-795
Persistent link: https://www.econbiz.de/10013209404
Saved in:
5
Managing the challenge of luxury democratization : a multicountry analysis
Shukla, Paurav
;
Rosendo-Rios, Veronica
;
Trott, Sangeeta
; …
- In:
Journal of international marketing
30
(
2022
)
4
,
pp. 44-59
Persistent link: https://www.econbiz.de/10013438691
Saved in:
6
The effects of masstige on loss of scarcity and behavioral intentions for traditional luxury consumers
Rosendo-Rios, Veronica
;
Shukla, Paurav
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534215
Saved in:
7
When luxury democratizes : exploring the effects of luxury democratization, hedonic value and instrumental self-presentation on traditional luxury consumers' behavioral intentions
Rosendo-Rios, Veronica
;
Shukla, Paurav
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013492787
Saved in:
8
Is luxury democratization impactful? : its moderating effect between value perceptions and consumer purchase intentions
Shukla, Paurav
;
Rosendo-Rios, Veronica
;
Khalifa, Dina
- In:
Journal of business research : JBR
139
(
2022
),
pp. 782-793
Persistent link: https://www.econbiz.de/10013194472
Saved in:
9
Intra and inter-country comparative effects of symbolic motivations on luxury purchase intentions in emerging markets
Shukla, Paurav
;
Rosendo-Rios, Veronica
- In:
International business review : the official journal of …
30
(
2021
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10012484850
Saved in:
10
Organizational cross-cultural differences in the context of innovation-oriented partnerships
Ghauri, Pervez N.
;
Rosendo-Rios, Veronica
- In:
Cross cultural & strategic management
23
(
2016
)
1
,
pp. 128-157
Persistent link: https://www.econbiz.de/10011434270
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
FAQ-Assistent (beta)
×
Loading...
