Siddiqi, Kazi Omar; Rahman, Junaid; Tanchangya, Tipon; … - In: Cogent Business & Management 11 (2024) 1, pp. 1-18
This study investigates the factors affecting customer loyalty and the mediating role of customer satisfaction in online food delivery services (OFDS) in Bangladesh. An analysis of 300 responses via structural equation modeling (SEM) revealed that perceived food and service quality alone did not...