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  • Search: person:"Sulzmaier, Sonja"
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Year of publication
Subject
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Flughafen 3 Dienstleistungsangebot 2 Kundenorientierung 2 Theorie 2 Theory 2 Airport 1 Betriebliche Wertschöpfung 1 Beziehungsmarketing 1 Consumer behaviour 1 Customer service 1 Deutschland 1 Dienstleistung 1 Dienstleistungssektor 1 E-commerce 1 Electronic Commerce 1 Flughafen München GmbH 1 Flughafengebäude 1 Germany 1 Information technology 1 Informationstechnik 1 Internet 1 Konsumentenverhalten 1 Kundenservice 1 Market research 1 Marketing 1 Marktforschung 1 Mikroform 1 New Economy 1 New economy 1 Product design 1 Produktgestaltung 1 Relationship marketing 1 Service industry 1 Value creation 1 Verbraucherforschung 1
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Online availability
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Undetermined 1
Type of publication
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Article 3 Book / Working Paper 3
Type of publication (narrower categories)
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Article in journal 3 Aufsatz in Zeitschrift 3 Case study 1 Dissertation u.a. Prüfungsschriften 1 Fallstudie 1
Language
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English 4 German 3
Author
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Sulzmaier, Sonja 6
Published in...
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Wittener Jahrbuch für ökonomische Literatur 2 Contributions to management science 1 Organisationsentwicklung : Zeitschrift für Unternehmensentwicklung und Change Management 1
Source
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ECONIS (ZBW) 4 USB Cologne (EcoSocSci) 2
Showing 1 - 6 of 6
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Open Innovation : die Öffnung des Innovationsprozesses nach außen
Sulzmaier, Sonja - In: Organisationsentwicklung : Zeitschrift für … 37 (2018) 1, pp. 43-47
Persistent link: https://www.econbiz.de/10011890310
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Consumer oriented business design : the case of airport management ; with 108 tables
Sulzmaier, Sonja - 2001
Persistent link: https://www.econbiz.de/10004765093
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Consumer-oriented business design : the case of airport management ; with 108 tables
Sulzmaier, Sonja - 2001
Persistent link: https://www.econbiz.de/10001534135
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Digitales Marketing
Sulzmaier, Sonja - 2001
Persistent link: https://www.econbiz.de/10001577338
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Airport business design : a framework for identifying and managing consumers' motivational patterns
Sulzmaier, Sonja - 1999 - [Mikrofiche-Ausg.]
Persistent link: https://www.econbiz.de/10004594989
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New service design : the impact of information and communication technologies on service businesses
Sulzmaier, Sonja - 1998
Persistent link: https://www.econbiz.de/10001451091
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