Search Results - person:"Wilson, David T."

JBBM at 21 with a tribute to David T. Wilson : founding editor of the Journal of Business-to-Business Marketing

Busch, Paul S. - In: Journal of business-to-business marketing 22 (2015) 1/2, pp. 59-66

Persistent link: https://www.econbiz.de/10011304040

Buyer-seller relationships : alternative conceptualizations

Wilson, David T.; Moller, K. E. Kristan - In: Perspectives on international marketing - re-issued, (pp. 87-107). 2012

Persistent link: https://www.econbiz.de/10009684073

The spillover of daily job satisfaction onto employees' family lives : the facilitating role of work-family integrations

Ilies, Remus; Wilson, Kelly Schwind; Wagner, David T. - In: Academy of Management journal : AMJ 52 (2009) 1, pp. 87-102

Persistent link: https://www.econbiz.de/10003816070

The essence of business marketing theory, research, and tactics : contributions from the Journal of Business-to-Business Marketing

Lichtenthal, J. David; Mummalaneni, Venkatapparao; … - In: Journal of business-to-business marketing 15 (2008) 2, pp. 91-179

Persistent link: https://www.econbiz.de/10003814676

Commentary on "The essence of business marketing theory, research and tactics : contributions by the Journal of Business-to-Business Marketing," by Lichtenthal, Mummalaneni, and Wilson ; a paradigm shift and prospection through expanded roles of buyers and sellers

Malhotra, Naresh K.; Uslay, Can; Ndubisi, Nelson Oly - In: Journal of business-to-business marketing 15 (2008) 2, pp. 204-217

Persistent link: https://www.econbiz.de/10003814692

Commentary on "The essence of business marketing theory, research and tactics : contributions by the Journal of Business-to-Business Marketing," by Lichtenthal, Mummalaneni, and Wilson

Woodside, Arch G. - In: Journal of business-to-business marketing 15 (2008) 2, pp. 218-233

Persistent link: https://www.econbiz.de/10003814693

Reply to commentaries by Dant & Lapuka, Honeycutt & Thelen, Malhotra, Uslay, & Ndubisi, LaPlaca, and Woodside on "The essence of business marketing theory, research and tactics : contributions by the Journal of Business-to-Business Marketing"

Mummalaneni, Venkatapparao; Lichtenthal, J. David; … - In: Journal of business-to-business marketing 15 (2008) 2, pp. 234-245

Persistent link: https://www.econbiz.de/10003814713

Commentary on "The essence of business marketing..." by Lichtenthal, Mummalaneni, and Wilson : the JBBM comes of age

LaPlaca, Peter J. - In: Journal of business-to-business marketing 15 (2008) 2, pp. 180-191

Persistent link: https://www.econbiz.de/10003814683

A primer for navigating the shoals of applying wireless technology to marketing problems

Aungst, Stan G.; Wilson, David T. - In: Journal of Business & Industrial Marketing 20 (2005) 2, pp. 59-69

Purpose – This paper seeks to help marketers become familiar with the strengths and weaknesses of the current state of wireless technology that is being applied to marketing problems. Design/methodology/approach – The paper first examines successful applications of wireless technology to...

Persistent link: https://www.econbiz.de/10014842762

A primer for navigating the shoals of applying wireless technology to marketing problems

Aungst, Stan G.; Wilson, David T. - In: The journal of business & industrial marketing 20 (2005) 2-3, pp. 59-69

Persistent link: https://www.econbiz.de/10007023861