Search Results - person:"Woermann, Niklas"

Narrow search

How do prosumers collaborate inonline communities? : the four-level structure of collaborative prosumption practices

Bucher, Jan-Hendrik; Gollnhofer, Johanna Franziska; … - In: Understanding collaborative consumption, (pp. 27-42). 2024

Persistent link: https://www.econbiz.de/10014566139

Focusing ethnography : theory and recommendations for effectively combining video and ethnographic research

Woermann, Niklas - In: Journal of marketing management : MM 34 (2018) 5/6, pp. 459-483

Persistent link: https://www.econbiz.de/10011934545

Seeing style : intelligibility, visual order, and social practices

Woermann, Niklas - 2012

Persistent link: https://www.econbiz.de/10009708476

Back to the roots! : methodological situationalism and the postmodern lesson for studying tribes, practices, and assemblages

Woermann, Niklas - In: Marketing theory 17 (2017) 2, pp. 149-163

Persistent link: https://www.econbiz.de/10011771402

Timeflow : how consumption practices shape consumers' temporal experiences

Woermann, Niklas; Rokka, Joonas - In: Journal of consumer research : JCR ; an … 41 (2014/15) 6, pp. 1486-1508

Persistent link: https://www.econbiz.de/10010526523

Timeflow: How Consumption Practices Shape Consumers’ Temporal Experiences

Woermann, Niklas; Rokka, Joonas - In: Journal of Consumer Research 41 (2015) 6, pp. 1486-1486

While the importance of the temporal dimension for both positive and negative consumption experiences has been well understood, no general theory exists to explain how consumers’ temporal experiences come about. We theorize temporal experiences as an effect of performing consumption practices...

Persistent link: https://www.econbiz.de/10011196624