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Search: person:"Wright, Linda Berns"
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Undergraduate business students' perceptions about engagement
Haug, James C.
;
Wright, Linda Berns
;
Huckabee, W. Allen
- In:
Journal of education for business
94
(
2019
)
2
,
pp. 81-91
Persistent link: https://www.econbiz.de/10012201192
Saved in:
2
Blueprint for retail website design : attracting and retaining millennial online shoppers
Wright, Linda Berns
;
Haug, James C.
;
Huckabee, Allen
- In:
Journal of internet commerce
18
(
2019
)
2
,
pp. 170-196
Persistent link: https://www.econbiz.de/10012179574
Saved in:
3
Comparative Advertising in the European Union and the United States: Legal and Managerial Issues
Wright, Linda Berns
;
Morgan, Fred W.
- In:
Journal of euro-marketing
11
(
2002
)
3
,
pp. 7-32
Persistent link: https://www.econbiz.de/10007162809
Saved in:
4
The impact of sports marketing relationships and antitrust issues in the United States
Thorne, Debbie M.
;
Wright, Linda Berns
;
Jones, Scott Ashley
- In:
Journal of public policy & marketing : JPP & M ; an …
20
(
2001
)
1
,
pp. 73-83
Persistent link: https://www.econbiz.de/10001620952
Saved in:
5
A gaps analysis of consumer behavior and legal perspectives on advertising processing and deceptive advertising
Wright, Linda Berns
-
1996
Persistent link: https://www.econbiz.de/10004760250
Saved in:
6
The Evolution of First Amendment Protection for Commercial Speech
Boedecker, Karl A.
;
Morgan, Fred W.
;
Wright, Linda Berns
- In:
Journal of marketing
59
(
1995
)
1
,
pp. 38-47
Persistent link: https://www.econbiz.de/10005997285
Saved in:
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