Jørgensen, Steffen; Kort, Peter M.; Zaccour, Georges - In: Journal of Economic Dynamics and Control 33 (2009) 3, pp. 583-596
The paper suggests an optimal control model to determine optimal pricing and advertising policies for a one-time entertainment event. There are two periods, an initial period of regular price sales and a terminal period of last-minute sales at a (possibly) reduced price. The price in a period is...