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  • Search: subject:"Advocacy"
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Year of publication
Subject
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Consumer behaviour 132 Konsumentenverhalten 128 advocacy 116 Advocacy 107 Brand management 85 Markenführung 85 Relationship marketing 72 Beziehungsmarketing 70 Corporate social responsibility 65 Corporate Social Responsibility 63 Social Web 61 Social web 61 Brand image 54 Markenimage 54 Brand 50 Markenartikel 50 Nonprofit organization 45 Nonprofit-Organisation 45 Interessenpolitik 38 Lobbying 38 Customer satisfaction 36 Kundenzufriedenheit 36 Internet marketing 31 Online-Marketing 31 Service quality 31 Dienstleistungsqualität 29 Nichtregierungsorganisation 27 Non-governmental organization 26 Emotion 25 Public relations 25 Öffentlichkeitsarbeit 23 Brand advocacy 20 Corporate reputation 20 Holiday behaviour 20 Urlaubsverhalten 20 Welt 20 World 20 Firmenimage 19 Confidence 18 Corporate social advocacy 18
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Online availability
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Undetermined 411 Free 189 CC license 32
Type of publication
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Article 573 Book / Working Paper 118 Journal 1
Type of publication (narrower categories)
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Article in journal 386 Aufsatz in Zeitschrift 386 research-article 64 Working Paper 34 Arbeitspapier 19 Graue Literatur 19 Non-commercial literature 19 Article 17 Bibliographie 8 Aufsatz im Buch 7 Book section 7 review-article 7 review 4 Conference paper 2 Konferenzbeitrag 2 case-report 2 conceptual-paper 2 Hochschulschrift 1 Thesis 1 non-article 1
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Language
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English 557 Undetermined 124 Italian 3 German 2 Portuguese 2 Spanish 2 French 1 Romanian 1
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Author
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Strong, Debra A. 9 Kim, Jung 7 Ahmad, Naveed 5 Guo, Chao 5 Hoag, Sheila 5 Honeycutt, Todd 5 Kim, Jung Y. 5 Kumar, Vikas 5 Roberson, Brian 5 Anderson, Robert D. 4 Borders, Aberdeen Leila 4 Ecker-Ehrhardt, Matthias 4 Hertwig, Markus 4 Kovenock, Dan 4 Phau, Ian 4 Shimul, Anwar Sadat 4 Siddique, Irfan 4 Wooldridge, Judith 4 Yeh, Ying-Pin 4 Zadrozny, Peter A. 4 Afego, Pyemo N. 3 Ahmad, Aqeel 3 Aksoy, Nilsah Cavdar 3 Aljarah, Ahmad 3 Asheer, Subuhi 3 Blaufus, Kay 3 Bob, Jonathan 3 Coffman, Julia 3 Denedo, Mercy 3 Elliot, Statia 3 Gerteis, Margaret 3 Hasseldine, John 3 Haupt, Martin 3 Hite, Peggy A. 3 Hsiao, Chih-Hui 3 Hydock, Chris 3 Ibrahim, Blend 3 Kalam, Abul 3 Kaushal, Vikrant 3 Kaushik, Arun Kumar 3
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Institution
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Mathematica Policy Research 22 Economics Research, World Bank Group 4 Institute of Social Studies (ISS) 2 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 2 Abteilung "Marktprozesse und Steuerung", Wissenschaftszentrum Berlin für Sozialforschung (WZB) 1 Accenture-Stiftung 1 Agricultural Marketing Service, Department of Agriculture 1 Agricultural and Applied Economics Association - AAEA 1 Asian Development Bank 1 Asian Development Bank (ADB) 1 Banca d'Italia 1 Banyan <Chennai> 1 CESifo 1 Center for Tobacco Control Research and Education, UC San Francisco 1 Department of Economics, School of Business 1 EconWPA 1 HAL 1 International Institute of Social Studies of Erasmus University (ISS), The Hague 1 International Monetary Fund (IMF) 1 London School of Economics (LSE) 1 NET Institute 1 Robert Schuman Centre for Advanced Studies (RSCAS), European University Institute 1 School of Communication Management <Bruchsal> 1 Science and Technology Policy Research (SPRU), School of Business, Management and Economics 1 Terry College of Business, University of Georgia 1 Trade and Agriculture Directorate, Organisation de Coopération et de Développement Économiques (OCDE) 1 UNICEF, Division of Policy and Practice 1 UNICEF,Division of Policy and Practice 1 Université Paris-Dauphine (Paris IX) 1 arqus - Arbeitskreis Quantitative Steuerlehre 1 eSocialSciences 1
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Published in...
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Mathematica Policy Research Reports 22 Nonprofit Policy Forum 18 Nonprofit and voluntary sector quarterly 15 Corporate communications : an international journal 13 Journal of business research : JBR 13 The Journal of Adult Protection 8 The journal of product & brand management 8 Journal of retailing and consumer services 7 Journal of travel and tourism marketing 7 Social Science & Medicine 7 Nonprofit management & leadership 6 The journal of environment & development : a review of international policy 6 Corporate social responsibility and environmental management 5 International journal of consumer studies 5 Journal of communication management 5 Journal of hospitality and tourism insights 5 Journal of marketing communications 5 Journal of vacation marketing 5 Management communication quarterly : an international journal 5 The service industries journal 5 Forest Policy and Economics 4 International journal of business communication : IJBC ; a publication of the Association of Business Communication 4 International journal of hospitality management 4 Journal of cultural management and cultural policy 4 World development : the multi-disciplinary international journal devoted to the study and promotion of world development 4 Accounting, Auditing & Accountability Journal 3 Administrative Sciences : open access journal 3 Canadian journal of development studies 3 Children and Youth Services Review 3 Climate policy 3 Consumer Behavior in Tourism and Hospitality 3 Health Policy 3 Health, Nutrition and Population (HNP) Discussion Paper Series 3 International journal of contemporary hospitality management 3 International journal of internet marketing and advertising : IJIMA 3 Journal of Business Ethics 3 Journal of Communication Management 3 Journal of Product & Brand Management 3 Journal of business ethics : JBE 3 Journal of business ethics : JOBE 3
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Source
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ECONIS (ZBW) 417 RePEc 131 Other ZBW resources 84 EconStor 34 USB Cologne (EcoSocSci) 23 BASE 3
Showing 1 - 10 of 692
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Sustainability advocacy antecedents : how social media content influences sustainable behaviours among Generation Z
Confetto, Maria Giovanna; Covucci, Claudia; Addeo, Felice; … - In: Journal of consumer marketing 40 (2023) 6, pp. 758-774
Persistent link: https://www.econbiz.de/10014332334
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Accountability logics in disability service NPOs : incorporating the role of service user advocacy in accountability and management control systems
Conaty, Frank; Robbins, Geraldine - In: Accounting, auditing & accountability journal 36 (2023) 4, pp. 1110-1136
Persistent link: https://www.econbiz.de/10014280466
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Developer Advocacy : Establishing Trust, Creating Connections, and Inspiring Developers to Build Better
Riley, Christopher; Tozzi, Christopher J. - 2023
Chapter 1: What is Advocacy? -- Chapter 2: Becoming a Developer Advocate -- Chapter 3: Starting a Developer Advocacy … Team -- Chapter 4: Managing Work Output for your New Advocacy Team -- Chapter 5: Getting Started with Content for Developer … Advocacy -- Chapter 6: Understanding and Optimizing Stakeholders in Developer Advocacy -- Chapter 7: Growing: Creating an …
Persistent link: https://www.econbiz.de/10014333800
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Consumer response to corporate political advocacy : the role of policy attitudes, policy change, and perceived controversy
Weber, T. J.; Joireman, Jeff; Sprott, David E. - In: Journal of business research : JBR 199 (2025), pp. 1-11
Persistent link: https://www.econbiz.de/10015446574
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Effects of financial consumer protection on brand love and brand advocacy
Chow, Matthew Yau Choi; Ho, Shirie Pui Shan - In: Journal of financial services marketing 30 (2025) 2, pp. 1-15
Persistent link: https://www.econbiz.de/10015446641
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Power through pressure : how interconnection became part of the EU's overarching climate and energy policy
Ydersbond, Inga Margrete - In: Journal of common market studies : JCMS 63 (2025) 2, pp. 624-644
Persistent link: https://www.econbiz.de/10015398996
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Examining the link between CSR perceptions and employee advocacy through organizational justice : can corporate hypocrisy mitigate?
Gupta, Pragya; Sonali Singh; Broccardo, Laura; Alzeiby, … - In: Corporate social responsibility and environmental management 32 (2025) 1, pp. 615-634
Persistent link: https://www.econbiz.de/10015332982
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Elite athlete activism, advocacy, and protest : a scoping review
O'Neill, Francis; Dickson, Geoff; Ströbel, Tim; … - In: European Sport management quarterly : ESMQ 25 (2025) 1, pp. 145-173
Persistent link: https://www.econbiz.de/10015189428
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Using multiple tools to enhance competition in public procurement
Calini, Clara; Catenazzo, Alessandra; Iossa, Elisabetta - 2025
Persistent link: https://www.econbiz.de/10015326929
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Brand image and net promoter score : a repeated cross-sectional study in the banking sector
Thorhallur Gudlaugsson; Unnar Theodorsson - In: Administrative Sciences : open access journal 15 (2025) 7, pp. 1-16
customer advocacy and support a more contextualized use of NPS in brand strategy and customer experience management. …
Persistent link: https://www.econbiz.de/10015436298
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