Hahn, Alexander; Klug, Katharina; Riedmüller, Florian - In: PraxisWISSEN Marketing 5 (2020) 01/2020, pp. 99-110
analysing data. Regarding emotion, affective computing aims at automated, real-time-based measurement and recognition of … conducted using affective computing and eye tracking methods on two digital use cases. … Marktforschungsdaten. Immer häufiger erfasst geeignete Bildanalysesoftware emotionale User-Reaktionen mittels Affective Computing. Die …