Search Results - subject:"Ansoff matrix"

Does CEO competence affect enterprises' financial performance?

Wang, Xiaoying; Li, Yi; Fu, Chaoqian; Yue, Zhenbang - In: International review of economics & finance : IREF 99 (2025), pp. 1-10

Persistent link: https://www.econbiz.de/10015454564

The Ansoff archive : revisiting Ansoff's legacy and the holistic approach to strategic management

Puyt, Richard W.; Antoniou, Peter H.; Caputo, Andrea - In: Strategic change 33 (2024) 6, pp. 513-518

Persistent link: https://www.econbiz.de/10015141876

Fashion heritage future : factors influencing Indonesian millenials and generation Z's interest in using traditional fabrics

Suzianti, Amalia; Amaradhanny, Rhania Devi; Fathia, … - In: Journal of open innovation : technology, market, and … 9 (2023) 4, pp. 1-19

planned behaviour (TPB) and partial least squares (PLS) are used to analyze both models. Furthermore, the Ansoff matrix method …. Based on the formulation and development of strategies using Ansoff matrix, six strategic recommendations for each model are …

Persistent link: https://www.econbiz.de/10014506568

The Battlefield of IoT: Competitive and Cooperative Relationship Among Smart Home Vendors

Huang, Kuang-Chiu; Lin, Yu-Cheng - 2017

the 1st step. Value net model, Porter’s diamond model, and Ansoff matrix are analysis methods to be applied in the 2nd … affect enterprises decisions, and chooses Ansoff matrix to analyze the development of different smart home products in …

Persistent link: https://www.econbiz.de/10011720191

The battlefield of IoT : competitive and cooperative relationship among smart home vendors

Huang, Kuang-Chiu; Lin, Yu-Cheng - 2017

The integration between electronic devices and networking enable convenient, comfortable, efficient and secure life. So there are a variety of smart home hubs and accessories migrating to daily life with all kinds of possibilities and extending the scope and coverage of Internet of Things (IoT)....

Persistent link: https://www.econbiz.de/10011756892

Improving relations between business strategy and marketing tactics

Medarac, Hrvoje; Vignali, Gianpaolo; Vignali, Claudio - In: International journal of business and globalisation : IJBG 16 (2016) 1, pp. 50-65

Persistent link: https://www.econbiz.de/10011616457

An extended conceptual framework for product-market innovation

De Waal, Gerrit A. - In: International journal of innovation management 20 (2016) 5, pp. 1640008-1-26

Persistent link: https://www.econbiz.de/10011517911

The impact of competition on the product-market strategies of entities in the pharmaceutical industry / Sharon Horsten

Horsten, Sharon - 2004

There can be little doubt that competition in the pharmaceutical industry has increased considerably overthe past few years. Growth in the pharmaceutical industry in South Africa has been affected adversely inrecent years by the increased competition from generic drug manufacturers. As soon as a...

Persistent link: https://www.econbiz.de/10009456071

'Scatter-gun' or 'Follow-the-leader' behaviour: international strategies of the high-tech SMEs

Sedoglavich, Vesna; Akoorie, Michele E.M.; Pavlovich, … - In: International Journal of Trade and Global Markets 2 (2009) 3/4, pp. 217-236

The aim of this study was to examine the internationalisation process high-tech SMEs. Using Ansoff's Matrix, it was …

Persistent link: https://www.econbiz.de/10010670362