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~isPartOf:"The journal of personal selling & sales management : JPSSM"
~isPartOf:"Business-to-Business-Marketing"
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B-to-B-Marketing
62
Business-to-business marketing
62
Lieferantenmanagement
22
Supplier relationship management
22
Salespeople
21
Verkaufspersonal
21
Beziehungsmarketing
18
Relationship marketing
18
Business-to-Business-Marketing
13
Selling
12
Verkauf
12
business-to-business marketing
9
Marketing management
8
Marketingmanagement
8
Deutschland
7
Confidence
6
Customer value
6
Germany
6
Kundenwert
6
Vertrauen
6
Market segmentation
5
Marktsegmentierung
5
Portfolio selection
5
Portfolio-Management
5
Theorie
5
Theory
5
USA
5
United States
5
sales management
5
Consumer behaviour
4
Erfolgsfaktor
4
Innovation
4
Konsumentenverhalten
4
Success factor
4
Dienstleistungssektor
3
Physical distribution
3
Service industry
3
Vertrieb
3
Wissensmanagement
3
relationship marketing
3
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51
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10
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7
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English
55
German
10
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Grewal, Rajdeep
6
Bolton, Ruth N.
4
Homburg, Christian
4
Hutt, Michael D.
4
Lilien, Gary L.
4
Tarasi, Crina O.
4
Walker, Beth A.
4
Hughes, Douglas E.
3
Ahearne, Michael
2
Anderson, Erin
2
Billett, Matthew T.
2
Bornemann, Torsten
2
Brown, Gene
2
Chakrabarty, Subhra
2
Chakravarty, Anindita
2
Claßen, Matthias
2
Hahn, Alexander
2
Ingram, Thomas N.
2
Lam, Son K.
2
Lassk, Felicia G.
2
Minculescu, Ioana
2
Nolte, Philipp Johannes
2
Panagopoulos, Nikolaos G.
2
Rapp, Adam
2
Schmitz, Christian
2
Schönhoff, Alejandro-Marcel
2
Selnes, Fred
2
Sridhar, Shrihari
2
Widing, Robert E.
2
Wiesener, Oliver
2
Agnihotri, Raj
1
Alavi, Sascha
1
Amin, Mohammad Sakif
1
Bachrach, Daniel G.
1
Barry, James M.
1
Berthon, Pierre R.
1
Blocker, Christopher P.
1
Bolander, Willy
1
Borg, Susanne Wiatr
1
Borgh, Michel van der
1
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Springer Fachmedien Wiesbaden
1
Published in...
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Journal of marketing
The journal of personal selling & sales management : JPSSM
Business-to-Business-Marketing
Industrial marketing management : the international journal for industrial and high-tech firms
591
The journal of business & industrial marketing
235
Journal of business-to-business marketing
128
Journal of business research : JBR
96
SpringerLink / Bücher
88
Handbook of business-to-business marketing
35
Springer eBook Collection
34
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
27
Research
25
Springer eBook Collection / Business and Economics
22
Gabler Edition Wissenschaft
21
Journal of the Academy of Marketing Science
19
Harvard-Business-Manager : das Wissen der Besten
18
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Marketing intelligence & planning
16
Europäische Hochschulschriften / 5
15
Harvard business review : HBR
15
Innovation in pricing : contemporary theories and best practices
15
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
15
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
15
European journal of marketing : EJM
14
Gabler Edition Wissenschaft / Business-to-Business-Marketing
13
Journal of customer behaviour
13
essentials
13
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
12
Journal of business market management : JBM
12
Journal of strategic marketing
12
Journal of marketing management : MM
11
Journal of marketing theory and practice
11
Journal of personal selling & sales management
11
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
11
Psychology & marketing
10
The service industries journal
10
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
9
Brand the Future : systematische Markenentwicklung im B2B
9
Field guide to case study research in business-to-business marketing and purchasing
9
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ECONIS (ZBW)
65
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1
Why salespeople avoid big-whale sales opportunities
Xu, Juan
;
Borgh, Michel van der
;
Nijssen, E. J.
;
Lam, Son K.
- In:
Journal of marketing
86
(
2022
)
5
,
pp. 95-116
Persistent link: https://www.econbiz.de/10013390585
Saved in:
2
Commentary : toward formalizing social influence structures in business-to-business customer journeys
Grewal, Rajdeep
;
Sridhar, Shrihari
- In:
Journal of marketing
85
(
2021
)
1
,
pp. 98-102
Persistent link: https://www.econbiz.de/10012391426
Saved in:
3
Salesperson dual agency in price negotiations
Lawrence, Justin M.
;
Scheer, Lisa K.
;
Crecelius, Andrew T.
- In:
Journal of marketing
85
(
2021
)
2
,
pp. 89-109
Persistent link: https://www.econbiz.de/10012485585
Saved in:
4
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
5
Dynamic governance matching in solution development
Colm, Laura
;
Ordanini, Andrea
;
Bornemann, Torsten
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 105-124
Persistent link: https://www.econbiz.de/10012176453
Saved in:
6
Business-to-business e-negotiations and influence tactics
Singh, Sunil K.
;
Marinova, Detelina
;
Singh, Jagdip
- In:
Journal of marketing
84
(
2020
)
2
,
pp. 47-68
Persistent link: https://www.econbiz.de/10012176558
Saved in:
7
The relative effects of business-to-business (vs. business-to-consumer) service innovations on firm value and firm risk : an empirical analysis
Dotzel, Thomas
;
Shankar, Venkatesh
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 133-152
Persistent link: https://www.econbiz.de/10012176178
Saved in:
8
(When) does third-party recognition for design excellence affect financial performance in business-to-business markets?
Boyd, D. Eric
;
Kannan, P. K.
- In:
Journal of marketing
82
(
2018
)
3
,
pp. 108-123
Persistent link: https://www.econbiz.de/10011850433
Saved in:
9
On the nature of international sales and sales management research : a social network-analytic perspective
Schrock, Wyatt A.
;
Zhao, Yanhui
;
Richards, Keith A.
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
1
,
pp. 56-77
Persistent link: https://www.econbiz.de/10011936237
Saved in:
10
Familiarity breeds contempt : perceived service and sales complacency in business-to-business relationships
Friend, Scott B.
;
Johnson, Jeff S.
- In:
The journal of personal selling & sales management : JPSSM
37
(
2017
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10011690133
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